How Zomato stole the limelight with its Rs 1,214 crore advertising blitz The brand has maintained top-of-mind recall in the food delivery category with its humorous ads across television, print and digital in the last year Misbaah Mansuri Jan 27, 2020 8:21 AM
Swiggy’s dig on Zomato & Uber: Audacious or a great marketing technique? Industry experts say that Swiggy's take on Zomato while being cheeky brings out the fact that they have larger mindshare in the food tech space Noel Dsouza Jan 23, 2020 8:33 AM