Manforce Condoms unveils #BetterEndings campaign for Father’s Day
The campaign has been conceptualised and executed by Grapes Digital
Manforce Condoms have come up with their Manforce flavours of quirky and fun with reference to the Father’s Day campaign.
The campaign video revolves around all the fun that people are having during the lockdown days but also warning them against the fatherhood situation that they will land in if they do not use protection.
The #BetterEndings campaign has been conceptualized and executed by Grapes Digital. Shradha Agarwal, Co-founder and COO of Grapes Digital says, “Keeping in mind the current pandemic situation: ‘quarantine babies’ and with population increasing day by day, Father’s day is the best occasion to warn men against the fatherhood situation that they will land in if they do not use protection. We recommend using Manforce condoms because trust us it’s great to have a kid, but it’s also a responsibility, if you are not ready. So, who doesn't like the ending, we have a better one and for all those who do, Manforce Condoms wishes them Happy Father's Day!”
Commenting on the campaign, Joy Chatterjee, DGM, Mankind Pharma Ltd. said, “We always drive awareness towards safe intimate relations. Through this campaign we want to promote #BetterEndings of the intimate moments between the couples. This campaign is an initiative to reach out to the masses to apprise them that we all should have fun and make the most of this time of being together, but let’s be cautious and take necessary preventive measures.”
The film showcases different situations of ‘When you try to work from home’, with one common message at the end of a child crying. This campaign is a message for all those who don't like the ending, we have a better one and for all those who do, Manforce Condoms wishes them Happy Father's Day.