Peps Industries Pvt. Ltd. has launched its latest digital campaign for Diwali with a video showing the impact of the fireworks on pets.
In this creative ad, Peps encourages its viewers to avoid fireworks to ensure all our loved ones get a good nights’ rest on this festive occasion.
Conceptualised with Phantom ideas Pvt. Ltd, the video encapsulates the trauma that animals go through during Diwali and the impact noise has on them. Highlighting this concern, the brand encourages users to celebrate Diwali in a noiseless and animal-friendly way.
The video can be viewed here: