Sebi introduces advtg code for investment advisers, research analysts
The communication should not promise investors the guarantee of assured returns
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Published: Apr 6, 2023 1:20 PM | 1 min read
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The Securities and Exchange Board of India (Sebi) has come up with a new advertisement code barring investment advisers and research analysts from promising investors the guarantee of assured returns in their communication.
This applies to ads and all forms of communication, including pamphlets, research reports, print and TV ads, mail and social media platforms.
The language in the communication should be accurate, true and complete along with being unambiguous and concise, Sebi has said.
The order asks for: “Standard warning in legible fonts (minimum 10 font size) which states “Investment in securities market are subject to market risks. Read all the related documents carefully before investing.”. No addition or deletion of words shall be made to/from the standard warning.”
In March, Sebi had asked AMFI to remind entities about sticking to the advertisement code.
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