The Association International du Film d’Animation (ASIFA) – an international organisation of animation films has declared October 28 as the International Animation Day. ASIFA’s chapter in India celebrated the occasion by honouring the best animation filmmakers in India.
With over 290 companies participating and delegates from 15 foreign countries, the seventh edition of Bangalore IT.COM is expected to be the largest ever. Sprawled over 32,000 sq meters, the event will throw up a wide spectrum of latest in Information, communications and media technology through 10 pavilions.
Mobile2win and Sholay Media & Entertainment (SME) kicked off the 29th Anniversary celebration of GP Sippy’s ‘Sholay’ with a host of mobile products. Mobile2Win has acquired exclusive rights from SME to create mobile games and content on Sholay theme.
Coca-Cola India has plans to take Georgia, the hot beverage, to 23 cities across India, in a span of three to four years, said Sanjeev Gupta, CEO on the sidelines of the concluding day of the CII meet on Friday.
Myenjoyzone.com, the website created by Virtual Marketing/Hungama.com for Coca-Cola has won Silver at the GLOBES. The website has a strong online loyalty programme Coke Crownz, a virtual currency program designed to reward the consumers visiting the website.
Adspend by the fast-moving consumer goods (FMCG) industry is on the rise again after a decline of two years. In spite of a squeeze in profit margins, FMCG majors such as Hindustan Lever, Nestle, Dabur and Gillette have spent an additional Rs 200 crore on advertising during the July-September 2004 quarter compared with the same quarter of the previous year.
Racing ahead with the fast-changing global business dynamics, the gradual transformation of India into a business activity hub has caught the world’s attention. At the Global Leadership Summit held at Amity Business School, Noida, a group of corporate top brass offered their views on what India needs to adapt to survive amidst spiralling competitiveness in every sphere.
Four CEOs representing manufacturing and services sectors were unanimous that Indian industry across a spectrum of all sectors was moving up the value claim and was capturing the world’s attention.
Star will launch its new channel as proposed on Monday, but will change its logo from ‘One’ to ‘Star One’. The Delhi High Court will hear Star and Sahara on November 1 as to how much time was required to change the logo.
Bajaj Auto has opted for a campaign-led approach in its advertising. Consequently, it has called for creative ideas for the forthcoming campaigns of CT 100, Pulsar and Wave. While the decisions on the first two are taken, a word on Wave is still awaited.
Partho Ghosh, ex-president of Zee Network has joined Total TV, the upcoming 24-hour Delhi-centric satellite TV channel as its COO. As a COO, Ghosh will be heading ad sales, marketing and distribution operations of the channel that is scheduled to go on air around New Year.