Date-wise News

Coca Cola India seems to be putting its house in order with a vengeance. Having lost talent to some of the emerging sectors like telecom, insurance and retail over the past few months, the cola major is now hiring aggressively.

exchange4media Staff May 5, 2006 6:42 AM

The consumer goods sector may be riding on the back of consumption boom in the country, but the consumer durables industry has ended FY06 on a false note. Among the major product categories, CTVs and washing machines have reported sharp decline in growth on the back of double-digit growth during FY05.

exchange4media Staff May 5, 2006 6:41 AM

Toshiba Consumer Marketing Corporation, Japan, manufacturer of complete range of Toshiba Brand Home Appliances and the group company of $59 billion Toshiba Corporation Japan, have announced their entry into the highly competitive Indian home appliances market.

exchange4media Mumbai Bureau May 5, 2006 6:39 AM

Optimystix Entertainment has been appointed the Indian producer for ‘India Celebrity Express’, a show that features celebrities in a race through India from the sources of the Ganges to Kerala. The celebrities are given Rs 100 a day to survive in which they have to find means of transportation as well as lodging throughout the route.

exchange4media Mumbai Bureau May 5, 2006 6:38 AM

Miditech and Strix Television AB signed a production and licensing agreement, whereby Miditech will have exclusive Indian licensing and production rights to the entire Strix format catalogue in India. A deal that has been brewing for a few months will synergise the strengths of these two reality and format market leaders.

exchange4media Mumbai Bureau May 5, 2006 6:37 AM

Keeping in line with the promise to promote football and make the last phase of ONGC Cup Tenth National Football League more interactive and rewarding, Zee Sports is launching ‘Football Happy Hours’ contest. To promote the concept, Zee Sports is launching a campaign, which includes on air and on ground promotion.

exchange4media Staff May 5, 2006 6:35 AM

Posterscope, the specialist OOH agency from the Aegis Group, has appointed Sanjay Yashroy as President. He replaces former CEO Jignesh Sharma who left in February this year.

exchange4media Staff May 5, 2006 6:33 AM

Sanjay Bhutiani, who quit as CEO of Percept P9 in December last year, has joined BR Films as Business Head. He will spearhead the production of film and television content for BR Films, marketing and distribution initiatives, C&S rights, and management of post-production facilities.

exchange4media Staff May 5, 2006 6:32 AM

Thanks to FM stations, listening to the radio is back in vogue, and Kolkata recently celebrated three years of FM radio in its midst. The various FM stations in this eastern metro lined up some special initiatives to mark the occasion – ranging from contests and parties to some charity work.

exchange4media Staff May 5, 2006 6:30 AM

LGEIL Managing Director, KR Kim, who was recently promoted as the President of LGE, South West Asia, has been further elevated. Kim will now be spearheading the LGE operations in South East Asia and Australia along with India and South West Asia operations.

exchange4media Staff May 5, 2006 6:29 AM

The Information and Broadcasting Ministry has rejected the plea from some foreign television channels for a six-month extension of the deadline to comply with the downlinking policy norms, which ends on May 10, 2006.

exchange4media Staff May 5, 2006 6:28 AM

Ogilvy & Mather India was among four agencies honoured in the International category at the 64th OBIE awards held in the US. The OBIE Awards, which recognise creative excellence in outdoor advertising, are the oldest and one of the most prestigious awards in the advertising world.

exchange4media Mumbai Bureau May 5, 2006 6:27 AM

Deccan Herald, from The Printers (Mysore), has registered a growth of 17,987 copies, to reach a circulation of 172,914 (ABC; July-December 2005). The publishers have also launched the sixth print edition of Deccan Herald, and their Kannada daily Prajavani, in Mysore.

exchange4media Staff May 5, 2006 6:25 AM

It is time again to celebrate media initiatives. EMVIES, the media awards instituted by the Bombay Ad Club, will be held on June 22, 2006. Before commencing action around the awards, the Ad Club invited professionals from the industry to given their opinions on the awards and the judging process – and the response has been very positive indeed.

Noor Fathima Warsia May 5, 2006 6:24 AM