Date-wise News

Chinen Das has been appointed President of Vijayanand Printers Limited (VPL) in which Bennett, Coleman & Co. Ltd. has recently picked up majority stake. He moves from his position as Director – Response (South), The Times of India.

exchange4media Staff Jun 15, 2006 4:23 PM

CVS Sharma (Venke) has put in his papers as Country Head of Tribal DDB India, the digital arm of Mudra and a member of the worldwide Tribal DDB Network. Venke will officially quit Tribal DDB India on June 19, 2006. He is not yet decided about his next destination.

exchange4media Staff Jun 15, 2006 1:52 PM

Whirlpool is waking up to lifestage marketing, which entails capturing consumers’ attention and money during the various times they consider buying a product.

exchange4media Staff Jun 15, 2006 8:20 AM

As PC penetration improves and businesses increase spend on IT, the printing and imaging market in India is on a roll. To tap this segment, Hewlett Packard is expanding its product portfolio and has chalked out an aggressive marketing strategy.

exchange4media Staff Jun 15, 2006 8:18 AM

New media pioneer, Net activist and BBC's technology columnist Bill Thompson feels the media industry of today is self-obsessed, and that mainstream media is in a crisis around the world. So, blogging is a new way of publishing. The danger comes when bloggers take money, in a way which is not transparent, to influence people.

exchange4media Staff Jun 15, 2006 8:17 AM

ActiMedia Pvt Ltd, a Mumbai-based corporate communications consultancy focusing on lifestyle and entertainment public relations, has bagged the accounts of four new international fashion brands – Gant, Nautica, Jansport and Kipling.

exchange4media Mumbai Bureau Jun 15, 2006 8:16 AM

The Business Today Knowledge Management Forum, which was held in the Capital on June 14, revolved around the theme ‘Leadership, Participation and Measurement: The Foundation of a Thriving Organisation’. America’s foremost experts on quality and leadership, Patrick Townsend and Joan Gebhardt, were there to provide their insights on the topic.

exchange4media Staff Jun 15, 2006 8:15 AM

The Walt Disney Company in India has launched the latest season of priority franchise Power Rangers SPD (Space Patrol Delta). An extensive range of merchandise, including toys, books, clothes and other merchandise associated with the television show has been launched.

exchange4media Mumbai Bureau Jun 15, 2006 8:13 AM

Motorola has announced a three-year agreement with David Beckham, who is now Motorola’s global brand ambassador. The three-year collaboration with Beckham will commence with major activities across Asia, including advertising and extensive retail promotions rolled out across the network of Motorola stores and distributors.

exchange4media Mumbai Bureau Jun 15, 2006 8:12 AM

Close on the heels of adding Xpanse, the small town and rural marketing unit to its portfolio, Starcom MediaVest Group has announced the launch of Enhance, an ambient asset, navigational signage and retail-branding specialist. Primesite’s Kaushik Chakravorty has been roped in as Country Head for Enhance.

Noor Fathima Warsia Jun 15, 2006 8:11 AM

TRAI has issued a consultation paper to start fresh discussion among stakeholders on specific issues of regulation of tariff in CAS areas. TRAI also observed that since Chennai was the only place where CAS was in force, individual channel prices prevailing in Chennai could be used as a benchmark.

exchange4media Staff Jun 15, 2006 8:10 AM

EMVIES 2006 is undertaking the final step that will decide who is walking home with an EMVIE on June 22, 2006. The second round of judging that comprises case study presentation by the shortlisted agencies will take place on June 15, 2006 at Welingkar’s Institute of Management at Mumbai.

Noor Fathima Warsia Jun 15, 2006 8:08 AM

Walt Disney India and GroupM collaborated study – KidSense 2006 – has thrown some interesting insights into the kid TG. The study is one of a kind given the task undertaken by these media entities to empirically understand and present brand consciousness, ‘Kid Power’ and purchasing influences of kids across 15 ‘supposedly adult categories’. exchange4media is the exclusive online media partner of this study.

Noor Fathima Warsia Jun 15, 2006 8:07 AM

A day after media reports suggested that the FM radio industry and the music industry had reached an ‘out-of-court settlement’ over music royalty payments, the Association of Radio Operators of India (AROI), the industry body of the FM Radio players, strongly denied the report.

exchange4media Staff Jun 15, 2006 8:05 AM

Tribal DDB India’s good run continues. After winning accolades at the Asia Pacific Ad Fest, the Abbys, AAAI, and being appointed as British Telecom’s online branding agency, the agency has been appointed by Reliance Anil Dhirubhai Ambani Group for 360-degree advertising for Reliance Net Connect and international calling cards.

exchange4media Staff Jun 15, 2006 8:01 AM

Brand David has bagged the creative duties of Off the Shelf furniture retail chain. The incumbent agency was Leo Burnett. The win comes close on the heels of other new wins by the agency, which include Radio One (the newly designated FM station of Mid Day), Lux underwear and HPCL Power.

exchange4media Staff Jun 15, 2006 8:00 AM