Date-wise News

The last of the knowledge and learning series was Dan Wieden, the Chairman & Co-Founder, Wieden+Kennedy. Across the sessions in the course of the festival, Wieden was welcomed by the audience with the most energetic round of applause.
exchange4media Staff Apr 4, 2009 5:55 PM

This is one of the best times in advertising and Sir John Hegarty had 10 reasons for the advertising industry to explain why. In his address at the last day of the GoaFest, Hegarty left the audience with some interesting thoughts to mull on… Read all of what he had to say…
Noor Fathima Warsia Apr 4, 2009 2:04 PM

Virgin Atlantic has appointed Steve Griffiths as its new Chief Operating Officer. Griffiths replaces Lyell Strambi, who returned to Australia at the end of last year. He is currently Director of Engineering for Virgin Atlantic and is responsible for all aspects of aircraft engineering and maintenance. His new role as COO will encompass Engineering, Operations, Airports, Cabin Crew, Product and Cargo
exchange4media Staff Apr 4, 2009 9:37 AM

Neeraj Garg has been appointed as Director (Member of Board) of Volkswagen Passenger Cars Division of Volkswagen Group Sales India Pvt Ltd. In this position, he will report to Joerg Mueller, President and Managing Director of Volkswagen Group India and Volkswagen Brand India. Garg also studied Industrial Management with specialisation in Marketing from NITIE, Mumbai. Prior to Nissan, he had held several significant positions in renowned companies such as Honda Siel Cars India Ltd, India; Al Futtaim – Trading Enterprises, Dubai; Suhail and Saud Bahwan, Oman; Premier Automobiles Ltd, India, and Eicher Goodearth Ltd, India
exchange4media Staff Apr 4, 2009 9:37 AM

Marc Nassif has been appointed as Executive Director and Country General Manager for Renault in India. He will be responsible for all activities of Renault in India. Prior to this appointment, Nassif was Deputy Managing Director, Renault Nissan Automotive Pvt Ltd, based in Chennai. He will continue in this responsibility as well. In his new role, Nassif will be reporting to Katsumi Nakamura, member of the Renault Executive Committee and Leader of the Region Asia and Africa.
exchange4media Staff Apr 4, 2009 9:36 AM

MySpace. He will be responsible for driving the marketing strategy, public relations and distribution of MySpace products for users in India. He will be reporting to Hari V Krishnan, Country Head, MySpace India. Suvarna has several years’ experience working for leading companies in their respective domains, most recent being Yahoo! India, and prior to that, Tribal DDB India, one of the world’s largest online advertising agency. His experience has been primarily in brand marketing, product marketing, online marketing, market research and media planning.
exchange4media Staff Apr 4, 2009 9:35 AM

Pradeep Guha has joined the Komli Media’s advisory board. He is currently a venture advisor at Nexus India Capital and Director of the International Advertising Association.
exchange4media Mumbai Bureau Apr 4, 2009 7:50 AM

When SAB was launching its prime time comedy show, ‘Gunwale Dulhaniya Le Jayenge’, it decided to go beyond the usual TV and print bursts to promote the new show and went BTL in a significant way. Candid Marketing conceptualised this BTL campaign that ran in Delhi and Mumbai and garnered great interest for the new show.
exchange4media Staff Apr 4, 2009 7:49 AM

Close on the heels of an exclusive ad sales pact with business social networking site LinkedIn, online ad sales firm Networkplay.in has announced its partnership with Makemytrip.com for an ad sales alliance. The contract signed between the two has been renewed for a multi-year period.
exchange4media Mumbai Bureau Apr 4, 2009 7:48 AM

With summers more or less here and school exams over, Disney Channel is gearing up with a fresh line-up. As part of its summer specials, the channel is launching a new show, ‘Kya Mast Hain Life’, from April 27, which will be aired Monday to Friday.
exchange4media Mumbai Bureau Apr 4, 2009 7:47 AM

Idea Cellular has taken to the online platform in order to support its theme campaign, ‘What an Idea, Sirji’ featuring Abhishek Bachchan. The online campaign, MyIdea.co.in, has been conceptualised by Idea Cellular’s media and digital agencies Lintas Media Group and Pinstorm, respectively.
exchange4media Staff Apr 4, 2009 7:47 AM

“I view the digital media scene in India as ‘early’. There is a certain part of the population that has access to the computer and the phone, but everyone still doesn’t. Computer access needs to be more affordable, and also TV and games more technologically advanced,” remarks David Kenny, Managing Partner, VivaKi.
exchange4media Staff Apr 4, 2009 7:46 AM

At the beginning of the new financial year, Viacom18’s MTV India has announced its plans to realign itself – structurally as well as strategically – for 2009-10. The process will impact 25 positions in the company. These employees would cease to be in the MTV payroll, but company officials informed that “many would continue working on specific projects as outsourced resources”.
Noor Fathima Warsia Apr 4, 2009 7:45 AM