Leo Burnett and O&M lead the Indian agencies that have made it among the One Show Finalists. Total 12 Indian entries feature in the list. The Pencil winners would be announced at the One Show Awards ceremony on May 6 in New York. The One Show Festival 2009 is currently underway in New York City and will conclude on May 8.
The 2009 One Show Design Awards, the international design competition honouring the year’s best in print design, environmental design, corporate identity, publication design, and package design have been announced. Six agencies from India have bagged the One Show Pencil – O&M (1 Gold, 1 Silver); Dizzy Design (1 Gold, 1 Silver); Leo Burnett (1 Silver), and Kritik/Chennai (1 bronze).
The Mobile Marketing Association (MMA) has announced the launch of its India Local Council. The Council will be headed by two elected Co-Chairs, who will also be part of the MMA regional leadership committee. exchange4media finds out about the Council’s priorities and building a credible measurement metrics.
Sanjay Sharma, GM – Mumbai, Mediacom, has reportedly put in his papers after a nearly two-year stint. He has set up his own venture, named SNJ Media Services Pvt Ltd, that would operate under the brand name Synergy.
Slowdown notwithstanding, Marathi daily Pudhari continues to expand its footprint across Maharashtra. The paper is launching its 11th edition, this time in Mumbai, on May 7. Priced at Rs 1.50, Pudhari is targeting a print run of more than 2 lakh copies on the first day. Mumbai launch will be followed by Aurangabad, Nasik and Nagpur shortly.
Spice Group has appointed Madison Media Group as its media AOR. The AOR will be handled through its unit, Platinum Media, headed by Basabdatta Chowdhury. No pitch call preceded the win. Size of the business is in the region of Rs 25-30 crore. Platinum Media will replace Mudra Max as the Group’s media agency, while the creative duties continue to be handled by Contract Advertising.
Media veteran Divya Gupta has joined Hindustan Times as Head of Business for Mumbai. Rajiv Verma, CEO, HT Media Ltd, has confirmed Gupta’s appointment to exchange4media. Gupta was earlier Media Advisor at Reliance ADAG.