Date-wise News

Bob D’Silva

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Bob D’Silva has been promoted as National Creative Director at AMO Communications. For the last five years, he has been Creative Director with the agency. Prior to AMO, he had been associated with Speer, Motivation and MAA Bozell. Known for his out-of-the-box thinking, D’Silva, after spending over a decade in the hotel industry as a chef, decided to stop whipping up pate de foie gras and start writing ads. During his stint as Creative Director of AMO Communications, he successfully handled clients like Indian Oil Corporation, Department of Tourism - Goa, Punjab Heritage and Tourism Promotion Board, Next Retail, Asia Motorworks, Wella, and Jumbo Electronics, among others.

e4m Desk Jul 25, 2009 8:30 AM

Parul Arora

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Parul Arora has joined Grey Delhi as Senior Creative Director, where she will be working closely with National Creative Director Shalini Dam. With a decade of experience in advertising, Arora has conceptualized and developed several communication solutions. She has worked at Joint & Arms Communications, Grey Worldwide, Lowe Lintas and JWT, as well as on a range of categories straddling many industries. Some of the brands that she has handled include Aristocrat, Indiatimes.com, Wrigley’s, Ranbaxy, Hyundai, Incredible India, DishTV, Dabur Real, Maruti, LG, Tropicana, Yum Foods, Department of Income Tax, Sony, India Today, SBI Cards, Dainik Bhaskar, Samsung, India Shining and HT.

e4m Desk Jul 25, 2009 8:29 AM

Tourism Ministry goes sporty to woo foreign tourists

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Known more for the monuments, heritage and culture, India is not one of the foremost destinations as far as sports tourism is concerned. In a bid to explore this aspect, the Ministry of Tourism had given its nod to European sports channel Eurosport to shoot a special show, ‘Sports Trip’, in India. exchange4media finds out more about this initiative and how sports can help attract more tourists to India.

Robin Thomas Jul 25, 2009 8:11 AM