Date-wise News
The music royalty issue continues to worry FM stations, and the recent proposal to amend the Copyright Act is an additional worry, especially for small town FM stations. exchange4media spoke to some FM radio players to find out how small town FM stations are dealing with the unending music royalty issue and whether the recent proposals of the Copyright Amendment Act have altered their Phase III plans.
Robin Thomas Dec 10, 2009 8:32 AM
Veteran ad person Sunil Gupta’s much-awaited book, ‘Living on ‘Adge’ in Jhandewalan Thompson’, is set to be published by Roli Books on Thursday, December 10, 2009. In this concluding exclusive extract from the book, Gupta narrates the story of the advent and demise of Motorola pagers in the Indian market and the agency’s desperate bids to rev up the pager business.
Sunil Gupta Dec 10, 2009 8:29 AM
The Media Market Guide India 2009 by the RK Swamy Media Group, the comprehensive pocket handbook, has now entered its twelfth successful year. Compiled by the Media Direction arm of RK Swamy BBDO, the Guide continues to be a valuable and handy reference book for media and advertising professionals.
exchange4media Bangalore Bureau Dec 10, 2009 8:25 AM
Population First, with the support of the UNFPA, has announced the winners of the UNFPA-Laadli Media Awards for Gender Sensitivity (Western Region) 2009-10 at a function in Mumbai on December 9, 2009 This function precedes three others, which will be held in Hyderabad (Southern Region), Bhopal (Northern Region), Kolkata (Eastern Region) and culminates in a national awards ceremony in New Delhi.
exchange4media Mumbai Bureau Dec 10, 2009 8:24 AM
Big Street, the OOH division of Reliance Media World, has come up with interesting innovations for Nike at the Delhi Metro Rajeev Chowk station recently. They have put up wall brandings against the two walls of the entrances at Gates 4 and 5, said to be the first such wall branding at any DMRC entry gate.
Pallavi Goorha Kashyup Dec 10, 2009 8:23 AM
Bajaj Allianz has announced the launch of its innovative ‘Tax Campaign’ in Mumbai. Based on the premise, Meet-Save-Smile, a hi-tech van branded as ‘Tax Emergency Van’ will travel across Mumbai to disseminate end-to-end information on tax planning. This is reportedly the first ever 360 degree activation campaign for tax planning by an insurance company in the country.
exchange4media Mumbai Bureau Dec 10, 2009 8:23 AM
Krishnendu Ghosh and Prashant Mishra have quit MOMS, the out-of-home specialist unit from Madison in Delhi, to join Nabendu Bhattacharyya’s recently set up Milestone Brandcom. Senior Sources close to the development confirmed the movements.
Pallavi Goorha Kashyup Dec 10, 2009 8:22 AM
Media house DB Corp, which publishes Dainik Bhaskar, on Wednesday, December 9, 2009, announced that it would enter the capital markets with its IPO of 1.81 crore equity shares on December 11, 2009 at a price band of Rs 185-Rs 212. It is also learnt that through this IPO, DB Corp aims to raise around Rs 385 crore from the market.
exchange4media Mumbai Bureau Dec 10, 2009 8:15 AM
SpiceJet has appointed i-Vista Digital Solutions to handle its online marketing initiatives. i-Vista will conceptualise, design and develop online initiatives for the airline. Contract Advertising is the creative AOR for SpiceJet.
exchange4media Mumbai Bureau Dec 10, 2009 8:15 AM
