`Date-wise News`

Jeffrey Hayzlett Joins iVdopia’s Advisory Board

2009’s Top 10 B to B Marketer of the Year and Forbes’ “Celebrity CMO” to provide strategic advisory services India, New Delhi, August 12, 2010-- iVdopia (www.ivdopia.com), the largest video and rich media mobile advertising network, today announced that Jeffrey Hayzlett, former Vice President and CMO of Eastman Kodak, award-winning B2B marketing guru and author of the bestseller “The Mirror Test: Is Your Business Really Breathing?” has joined the company’s advisory board.

exchange4media Staff Aug 14, 2010 9:37 AM

CNN-IBN and IBN7 celebrates the spirit of Independence

As the patriotic fervour sets in, CNN-IBN and IBN7 brings to its viewers a special line up of programming to commemorate 63 years of independence. The channel aims to highlighting those issues that matter the most to its citizens. The special programming airing from August 9-15 will feature IBN18 Network’s flagship bi-annual nationwide poll ‘State of the Nation’ and the programs like India Rocks, Bollywood Blockbusters, In August Country, Secret Kitchen Special, Faking News and CJ: RTI Special.

exchange4media Staff Aug 14, 2010 9:36 AM

Anandabazar Patrika to hold KKN Ananda Utsav 2010 at Los Angeles in September 2010

The biggest ever Bengali cultural festival in USA Kolkata, 13th August 2010: Anandabazar Patrika today announced its grandeur initiative of connecting with the Non-Resident Bengalis in the USA and providing a nostalgic taste of their motherland – Ananda Utsav in Los Angeles, at a Press Conference in Kolkata. After the stupendous success of the London Ananda Utsav held in March ‘10 at Alexandra Palace,London, Anandabazar Patrika is now spreading its wings to USA with the Anandabazar Patrika KKN Ananda Utsav 2010, to be held between 4th to 6th September 2010 at Pasadena Convention Centre in Pasadena, 9 miles north-east of Los Angeles, USA.

exchange4media Staff Aug 14, 2010 9:35 AM

Candid Communication in strategic business pact with Manhattan Communications

Kolkata, 12th August 2010: Candid Communication, one of the most renowned Public Relations and logistics management agency in the Eastern part of the country will now be associated with Manhattan Communications (India) Pvt. Ltd., a complete Marketing solutions company with operations in the US, UK, Canada and India. The company has a subsidiary company MediaMorphosis LLC, a New York based 360 degree Advertising agency with a large number of global and Indian clients.The company also has a digital Ad network – Manhattan Digital in India and Ethniconline network in the US , UK and Canada.

exchange4media Staff Aug 14, 2010 9:34 AM

Red FM tackles mosquito menace with ISS Hi Care

For the third consecutive year, Red FM is attempting to highlight the plight of citizens and spread awareness about ways to curb the mosquito menace in Mumbai. The FM player has launched its initiative, titled ‘Machhar Ab Tu Darr’, which is sponsored by Hit and supported by ISS Hi Care.

exchange4media Mumbai Bureau Aug 14, 2010 9:30 AM

Bata India appoints PR Pundit as its PR consultancy

Bata India Ltd has appointed PR Pundit as its PR consultancy to take on its corporate and brand communication responsibilities. PR Pundit will be responsible for strengthening the Bata brand and highlighting its contemporary and youthful product range.

exchange4media Staff Aug 14, 2010 9:29 AM

Grey India bags creative mandate for Adani Township and Real Estate Co

Following a multi-agency pitch, Grey Mumbai has won the advertising duties of Adani Township and Real Estate Co, a part of the Adani Group. Its business canvass includes edible oil, logistics, power generation, coal, oil and gas exploration, gas distribution, real estate, ports, special economic zones and IT-enabled services.

exchange4media Mumbai Bureau Aug 14, 2010 9:28 AM

Safidon Municipal Corp invites tenders for wide range of OOH media properties

The Safidon Municipal Corporation (Jind), Haryana, has invited tenders for ad rights for a wide range of outdoor media properties at different locations in its premises. The media properties being offered include 50 unipoles, 25 hoardings and 100 kiosks.

Pallavi Goorha Kashyup Aug 14, 2010 9:27 AM

Nagpur Municipal Corp invites bids for ad rights at Yashwant Stadium

The Nagpur Municipal Corporation (NMC) has invited bids under the ‘two packet’ system for licensing out ad rights of advertisement boards placed on the parapet wall of Yashwant Stadium, Dhantoli. The contract shall be awarded for a period of three years.

Pallavi Goorha Kashyup Aug 14, 2010 9:27 AM

Ad Review: Britannia’s proposition to fill the ‘khali pet’ of India’s young Tigers

Britannia has launched a new TVC for its biscuit brand Tiger, which marks the return of the brand to television advertising after a hiatus and also presents the brand with a new positioning idea. Titled ‘khali pet’, the campaign broke across channels on August 7, 2010.

Pallavi Goorha Kashyup Aug 14, 2010 9:26 AM

That things have changed would be putting it mildly; the most appropriate word would be ‘revolutionised’: Naresh Khetrapal

“The most significant change that has taken place is growing importance of technology. Mobile revolution has further been revolutionised with convergence of technology and itself has become a medium of advertising. That things have changed would be putting it mildly; the most appropriate word would be ‘revolutionised’,” says Naresh Khetrapal, CEO, Span Communications.

exchange4media Staff Aug 14, 2010 9:25 AM