Hindustan Unilever back on STAR Network
After a gap of nearly three months, the corporate major is once again spotted on the broadcast network
Date-wise News
How does technology impact media measurement? Learn from Stephen White, EMM Int'l
The Founder and Chairman of EMM International will focus on how technology plays a pivotal role in transforming media measurement
Nickelodeon launches home-grown animated show
To offer differentiated Indian content to kids, Nickelodeon to launch ‘Motu Patlu’. It will be promoted via numerous ATL & BTL activities
Red FM creates awareness against crime via outdoor
The initiative is rolled out in Mumbai to promote latest campaign ‘Crime Chi Gheun Tak’. It will be supported by an on-ground event
Good response to Dainik Bhaskar’s ‘Crack the Case’
The Group has received over 180 entries for the contest from companies such as Strategem, Rediffusion, IDBI, among others
CNN-IBN felicitates Positive Indians
Acid attack victim Sonali Mukherjee, Col DPK Pillay & ex Mr Universe Manohar Aich are some of the recipients of the inaugural India Positive Awards
Quick five with Akash Chawla on Zee’s digital push
“If a Hindi GE channel claims it does not consider digital important, then it is living in the past,” says the Marketing Head, Nation Channels of ZEEL
Samsung ‘Coolest’, Tata ‘Iconic’: Pitch-Abacus Survey
Samsung is the coolest brand and Tata is iconic, feels India’s youth, as per the findings of Pitch-Abacus Youth Brand Survey 2012
Book on 2G scam launched
‘Spectrum Grab’, a book written by Business Standard journalist Bhupesh Bhandari, is a comprehensive account of the scandal that has rocked the Govt
TVS appoints Dentsu for Wego scooters
Dentsu Communications will be responsible for campaign planning and creative executions for Wego brand of scooters across TV and print mediums
My favourite RJ: Fali R Singara
RJ Fali has in-depth knowledge of music & has a no-nonsense attitude, says Tinaz Daruwalla of Omnicom Media Group