Date-wise News
Digital marketers need to take risks, be innovative & be a brand’s most valuable partner, says Saket Vaidya, COO - North, Webchutney
Saket Vaidya Dec 20, 2012 7:41 PM
“Simplicity is what makes every campaign of Amul over the top,” says Jignesh Maniar, Founder, Onads Communication
Priyanka Nair Dec 20, 2012 7:38 PM
Personal care brand Indulekha from the Mosons Group has appointed Carat Media as its AoR
exchange4media Staff Dec 20, 2012 7:14 PM
Rajdeep Sardesai, Raghav Bahl, Rajesh Kamat, Uday Shankar, Agnello Dias – some of the IPOY award winners who have set industry benchmarks
exchange4media Staff Dec 20, 2012 7:12 PM
The 7PM slot is being eyed by Hindi GECs as a lead up to prime time shows, thus stretching TV viewing hours beyond the traditional prime time slot
Synjini Nandi Dec 20, 2012 6:54 PM
IMRB International bagged the honour at the recently concluded 22nd Annual Seminar of the Market Research Society of India
exchange4media Staff Dec 20, 2012 6:42 PM
The objective of the festival is to make Kerala an international shopping destination over a period of five years and create employment avenues
Deepa Balasubramanian Dec 20, 2012 6:39 PM
Social media will see increased ad spends in 2013, which will come partly at the cost of non-digital media spends, as per the MindShift Interactive study
exchange4media Staff Dec 20, 2012 6:27 PM
The holistic, 360-degree movement encompasses online, on ground and media activities that include merchandise, knowledge expos and even a feature film
exchange4media Staff Dec 20, 2012 6:26 PM
Davies moves on after more than a decade with the Association. He will be replaced by Christopher Slaughter, who currently leads CASBAA’s Executive team
exchange4media Staff Dec 20, 2012 6:24 PM
“Post digitisation, the scope has increased for niche channels,” says the VP, Mktg & Communication, NGC Networks & Fox Int'l Channels
Synjini Nandi Dec 20, 2012 4:46 AM
Vineet Singh Hukmani, MD, Radio One states that while Phase III FM auctions are still stuck, there are a few things that the Govt is now doing right
Saloni Surti Dec 20, 2012 4:44 AM
Seeding of 2.3 million set top boxes in 38 cities is being seen as a tough nut to crack as MSOs and LCOs gear up for a greater challenge
Abid Hasan Dec 20, 2012 1:10 AM
