Date-wise News

IPL 2013 creates a song & dance to celebrate India’s love for cricket

IPL 2013 creates a song & dance to celebrate India’s love for cricket?blur=25

The property comes out with a series of short films and dance videos, featuring Farah Khan teaching signature dance moves to cricket fans

Synjini Nandi Feb 20, 2013 9:25 PM

Media veteran Nilesh Thakkar turns entrepreneur

Media veteran Nilesh Thakkar turns entrepreneur?blur=25

Sets up The Real Media People, which will provide 360-degree solutions to builders who are still heavily dependent on print and television

exchange4media Staff Feb 20, 2013 9:14 PM

Tata Tea awards media biz to Maxus India

Tata Tea awards media biz to Maxus India?blur=25

The account size is estimated to be Rs 50 crore. Madison Media Group is the incumbent on the account

Priyanka Mehra Feb 20, 2013 9:13 PM

Tata Tea awards media biz to Maxus India

Tata Tea awards media biz to Maxus India?blur=25

The account size is estimated to be Rs 50 crore. Madison Media Group is the incumbent on the account

Priyanka Mehra Feb 20, 2013 8:52 PM

DDB MudraMax bags media duties of Garuda Polyflex Food

DDB MudraMax bags media duties of Garuda Polyflex Food?blur=25

The win comes on the back of a multi-agency pitch. The account will be handled out of DDB MudraMax’s Bangalore office

exchange4media Staff Feb 20, 2013 8:50 PM

DDB MudraMax bags media duties of Garuda Polyflex Food

DDB MudraMax bags media duties of Garuda Polyflex Food?blur=25

The win comes on the back of a multi-agency pitch. The account will be handled out of DDB MudraMax’s Bangalore office

exchange4media Staff Feb 20, 2013 8:50 PM

Have you got your content strategy on social right?

Have you got your content strategy on social right??blur=25

Indian brands need to think beyond contests, promotions & the out of context use of the Indian ABC of content – Astrology, Bollywood and Cricket

Priyanka Nair Feb 20, 2013 8:25 PM

My fav TV character: Rahul Mahajan of ‘Nach Baliye’

My fav TV character: Rahul Mahajan of ‘Nach Baliye’?blur=25

Rahul adds fun and drama to the show. Also, he makes an effort to dance even though he isn’t a dancer, says Rajeeb Dash of Tata Housing

Synjini Nandi Feb 20, 2013 8:20 PM

National Geographic gets Ford’s muscle for new show

National Geographic gets Ford’s muscle for new show?blur=25

National Geographic and Ford India have joined hands for a new adventure series ‘My Endeavour Alterrain’ featuring five celebrities from different walks of life

Abid Hasan Feb 20, 2013 8:01 PM

Puma, RFL introduce Puma Urban Stampede Mumbai 2013

Puma, RFL introduce Puma Urban Stampede Mumbai 2013?blur=25

Urban Stampede is India’s only national running property designed specifically for corporate

exchange4media Staff Feb 20, 2013 7:51 PM

Aman Gupta puts in his papers as CEO of Imprimis PR

Aman Gupta puts in his papers as CEO of Imprimis PR?blur=25

Gupta quits Imprimis PR after a 13-year stint. Though his next destination is not known, healthcare communication will remain Gupta’s core area

Shanta Saikia Feb 20, 2013 7:22 PM

TDSAT postpones matters till March as last member retires

TDSAT postpones matters till March as last member retires?blur=25

The Tribunal has postponed all matters listed before it till March 8, 2013. PK Rastogi, the last serving member of TDSAT, retired yesterday

exchange4media Staff Feb 20, 2013 6:59 PM

Gulshan Vivante bets on street furniture to create buzz

Gulshan Vivante bets on street furniture to create buzz?blur=25

The brand has used information panels placed at strategic locations and pole mounted mupis spread across the city. JCDecaux executed the campaign

exchange4media Staff Feb 20, 2013 6:47 PM

Atit Mehta to head Media, S Asia at HUL; C Abhiroop made Category Dir

Atit Mehta to head Media, S Asia at HUL; C Abhiroop made Category Dir?blur=25

Mehta is currently Country Media Manager at HUL. He takes over from C Abhiroop, who assumes a new role as Category Director

Priyanka Mehra Feb 20, 2013 6:03 PM