Leaders in media and journalism dissect media coverage of General Elections 2014, masala journalism & whether the media stoked or simply rode the NaMo wave
Rohit Gupta, President, MSM Group talks about making FIFA a huge success story in India & the channel's focus on sports genre, which contributes around 30% to the channel's ad sales revenues
Winners at exchange4media's IDMA 2014 speak about the wins that they cherish, the importance of recognising the great work that agencies are doing and pushing the limits
Bhavnani joins DDB Mudra West from Bates India, where he was Creative Director working on some of the agency’s biggest accounts such as FIAT, Tata AIG and Colgate
Sethi will be responsible for business development and marketing communications of the Group’s print media business comprising B2B corporate branding, marketing of emerging India opportunities in tier II & III markets
The real estate portal is set to make headway in advertising soon with GroupM's media agency Mindshare doing extensive media planning and buying for the same
UNICEF and the Association of Radio Operators in India (AROI) have launched the first initiative to work towards 100 per cent immunisation of children in India
Sanjeev Kotnala has put in his papers at the Dainik Bhaskar group after a stint of almost 10 years. He is setting up his own enterprise, P1P2SOLUTIONS that will work towards providing management solutions
The win comes close on the heels of the Jet Airways win last week. The account was won on the back of a multi-agency pitch, which the client had initiated two months ago
The I&B Minister reiterates the Govt's commitment towards protecting media freedom and promises to involve all media stakeholders before reaching a consensus on critical decisions
The channel surged to No. 3 position in Week 22 of 2014, which it attributes to planning premium properties during the final week of IPL. Senior industry sources feel ‘Savdhaan’ India was the prime contributor to the ratings
As the business of display advertising becomes more efficient for advertisers and publishers, exchange4media highlights the differences between network mediation and ad exchange
In a live interactive session, Aamir Khan engaged with his fans through calls, tweets and SMS
Baldi had joined Lamborghini in 2010 as Head of South East Asia Pacific & Pacific Markets before becoming Head of China Market in 2013
Sharma moves from DDB Mudra Delhi where he was Vice President and Head, Strategic Planning