Date-wise News
Aam Aadmi Party chief Arvind Kejriwal in an excusive interview with Zee News Editor Sudhir Chaudhary talks about his 49-day stint as Delhi CM, funding allegations and other issues in the party; the channel will be airing the full interview on prime-hour shows Thursday evening
exchange4media Staff Feb 5, 2015 3:39 PM
Opera Mediaworks will expand business in India, Indonesia, South Korea, Australia, Malaysia, Philippines, Vietnam and Thailand; Asia operations will be run out of Opera Software's Singapore office
exchange4media Staff Feb 5, 2015 3:30 PM
Delhi to go to polls on February 7; the findings of the survey conducted for Zee Media by TALEEM Research Foundation shows the BJP getting 32-36 seats, and AAP giving tough fight to the saffron party with 30-34 seats
exchange4media Staff Feb 5, 2015 3:06 PM
Madison Media Omega, the Bangalore office of Madison Media Group, has bagged JG Hosiery, Metro Cash & Carry, Zivame, Ashirwad Pipes and Total Environment
exchange4media Staff Feb 5, 2015 1:54 PM
SITI ‘sCable EBIDTA in the current quarter increased 43.1% to Rs 50.1 crore against Rs 35 crore in Q3-2014
exchange4media Staff Feb 5, 2015 12:26 PM
Shows that failed to catch enough eyeballs? Ambiguous marketing communication? Sony Pal navigates through troubled waters
Collin Furtado Feb 5, 2015 9:43 AM
Lowe's Joseph George, Taproot's Santosh Padhi, JWT's Colvyn Harris and BBDO's Josy Paul on what agencies want from their clients
Priyanka Mehra and Aditi Raval Feb 5, 2015 9:18 AM
Odd match timings, Indian team's recent poor performance and higher ad rates could dampen marketers' enthusiasm of associating with the ICC World Cup 2015
Collin Furtado Feb 5, 2015 9:09 AM
This performance is partly due to Micromax’s continuing appeal to mobile phone users upgrading to smartphones
exchange4media Staff Feb 5, 2015 8:44 AM
Nidhi Raj Puri, Marketing Manager (Asia-Pacific, Middle East, Africa) at Act-On Software, lists a few guiding principles for developing a content marketing strategy that yield results
Nidhi Raj Puri Feb 5, 2015 8:15 AM
More and more growth is going to come from tier II or III towns. Radio is perhaps the best medium to reach this audience and for many brands this could increase the relevance of the medium, says Ashish Bhasin, Chairman and CEO (South Asia) of Dentsu Aegis Network
Abhinn Shreshtha Feb 5, 2015 8:08 AM
Some brands have consistently managed to steal ad limelight over consecutive seasons. Some even managed to stand out in an already-crowded ad space. exchange4media picks out the best ads of this year's Super Bowl
Ankur Singh Feb 5, 2015 8:05 AM
