`Date-wise News`

MRSS India announces IPO

MRSS INDIA, an independent Market Research Agency, has announced a total initial public offering of Rs.1, 42, 80,000 at the issue price of Rs 12.75 each

exchange4media Staff Jul 2, 2015 11:51 AM

Happy Creative Services wins creative duties of Joy Cosmetics

The portfolio consists of multiple variants of face Wash, face Scrubs, face packs, creams, lotions and shampoos. The annual marketing spend on the portfolio is estimated to be around Rs 50 crore

exchange4media Staff Jul 2, 2015 9:20 AM

Disney India to handle its distribution internally as deal ends with IndiaCast

IndiaCast Media Distribution and Disney India have discontinued their distribution agreement

exchange4media Staff Jul 2, 2015 9:16 AM

Madison Media wins Media AOR of Shaadi.com

The account will be handled out of the agency’s Mumbai office and the estimated size of the account is Rs. 50 crore. Earlier, the media buying duties for the brand were with Havas Media

exchange4media Staff Jul 2, 2015 9:08 AM

Vivek Rao quits as Executive Creative Director& Creative Head (of Mumbai) at Havas Worldwide

Rao had joined Havas Worlwide in May 2013. His next destination is not known at the moment

Priyanka Mehra Jul 2, 2015 8:59 AM

Reliance will invest over Rs 250,000 crore across the Digital India pillars: Mukesh Ambani

“I estimate that Reliance’s Digital India investments will create employment for over 5 lakh people,” said Mukesh Ambani Chairman & MD, Reliance Industries, who spoke at the inaugural function of Digital India Week

exchange4media Staff Jul 2, 2015 8:55 AM

Chase profiles and not eyeballs to market your brand: Ashok Venkatramani

Brands need to start defining the kind of audience profiles they want to reach and target sharply, says MCCS CEO Venkatramani, who spoke at the launch of Businessworld Marketing WhiteBook

Abid Hasan Jul 2, 2015 8:30 AM

India Inc pledges Rs 4.5 lakh crore for PM Modi’s ‘Digital India’ ambition

Under the Digital India campaign, Modi announced products like Digital Locker, National Scholarship Portal, e-Hospital/ORS, e-Sign and Digitize India Platform

Sarmistha Neogy Jul 2, 2015 8:07 AM

Sun TV Network sees stock erosion of Rs 6,000 crore as clearance issue drags on

MIB is now expected to issue a show cause notice to Sun TV Network if MHA continues to deny security clearance for its channels

exchange4media Staff Jul 2, 2015 8:04 AM

M-commerce to drive 30% of our business in 5 years: Nitish Kapoor

At the unveiling of the 11th edition of Businessworld Marketing Whitebook, the spirited keynote session "Gearing up for the consumer-first world" with Nitish Kapoor, Regional Director, Reckitt Benckiser South Asia, covered a wide range of topics-from consumer outlook in India to its effects on businesses

Ankur Singh Jul 2, 2015 8:02 AM