Date-wise News
The TRAI has issued a mandate against Multi System Operators regarding usage of multiple LCNs, as per reports
exchange4media Staff Jun 2, 2017 6:01 PM
Maxus will continue to operate as an agency brand in India with the support of the newly formed global agency as well as the GroupM network
exchange4media Staff Jun 2, 2017 5:37 PM
DesiVDesi aims to combat unhealthy snacking patterns as well as empower farmers to earn better revenue margins
exchange4media Staff Jun 2, 2017 4:59 PM
The account was won following a multi-agency pitch. The brand will be managed by the agency's Mumbai office
exchange4media Staff Jun 2, 2017 3:27 PM
The aim is to expand digital engagement with audiences who thrive on time-shifted viewing
exchange4media Staff Jun 2, 2017 2:30 PM
Over the course of the movie's marketing campaign, the total number of interactions on Baahubali's FB page increased seven times
exchange4media Staff Jun 2, 2017 2:22 PM
Star Plus and Sony Pal continued to dominate the urban and rural markets, respectively, as per BARC’s data for week 21
exchange4media Staff Jun 2, 2017 2:16 PM
The first of its kind virtual digital platform will make audiences part of the story
Naziya Alvi Rahman Jun 2, 2017 2:13 PM
Sharma will be responsible for 360 degree aspects of growth across the company’s offices, including Gurgaon and Mumbai
exchange4media Staff Jun 2, 2017 1:42 PM
mTraction FaaS aims to detect and eliminate growing fraudulent practices in the mobile performance marketing industry
exchange4media Staff Jun 2, 2017 12:51 PM
Pope Francis leads as world leader on Twitter, which has emerged as prime social media network for leaders across the world
exchange4media Staff Jun 2, 2017 8:29 AM
Welcoming the TRAI note on LCN, Vats claims it was unfair to drag BARC into the issue
exchange4media Staff Jun 2, 2017 8:00 AM
Companies will have to adapt to the new model, upgrade softwares apart from meeting compliance regulations
Hamid Farooqui Jun 2, 2017 7:58 AM
Singhal doles out advice on how brands can use memes to promote themselves and their products/services
exchange4media Staff Jun 2, 2017 7:56 AM
Baaash has delivered multiple VR content and digital films for Taj Group of Hotels, and every day digital content for Godrej on Cinthol, aer and protekt brands respectively
Priyanka Mehra Jun 2, 2017 7:55 AM
The once glorified example in the ecommerce business, Snapdeal has become a classic boom to bust story. Here are some insights into the factors that led to the collapse of one of
Ruhail Amin Jun 2, 2017 7:52 AM
Hindustan Lever, Reckitt Benckiser (India) and Cadburys India maintained hold over first three spots in the Top 10 advertiser list
exchange4media Staff Jun 2, 2017 7:45 AM
