Piyush Chhaperwal exits Vdopia as Director (Sales)
He was working as Director (Sales) at Vdopia India
Date-wise News
Tonic Media unveils new identity; rebrands itself as 'Tonic Worldwide'
Tonic 2.0’s focal approach includes crafting ideas out of human-centric experiences
Patrika News leads in video views on FB among news publishers in July: Vidooly data
Patrika News achieved 32.3 million views on its Facebook videos during the month of July
Viacom's Ranjit Pathak joins 93.5 Red FM as National Programming Head
He has been the programming lead for some of the top shows such as MTV Love School, MTV Bakra, Roadies season 7, Emotional Atyachaar and Big Switch among others
DDB Mudra Group appoints Deepak Nair as its first Chief Growth Officer
Nair will also manage the responsibilities of 22feet Tribal Worldwide as its Chief Executive Officer
Guest Column: Why influencer marketing should be part of your marketing campaign: Sahil Chopra, CEO & Founder, iCubesWire
People are highly likely to opt for a brand based on the recommendations of an individual they respect and trust and brands could partner with influencers to get there
Sanjay Mehta's weekends are the perfect blend of productivity and fun
The Jt. CEO of Mirum devours fluffy idlis, sleeps away the stress, watches movies and cools down over coffee on weekends
BIBA Girls tackles body shaming across age groups in its latest digital film
The film is an extension of the ongoing 'Change' series of campaigns by the brand and urges us to take charge and do our bit in spreading body positivity
Young students and milennials find creative solutions in HP’s two new TVCs
The TVCs are being aired across leading news and general entertainment channels along with amplification on various social platforms
Jaago Re 2.0 launches hard-hitting film on India's lack of a sporting culture
Tata Tea is hoping that a campaign that presents sports dropouts as ‘retired’ will help up the ante on the importance of sports within the academic system
Preparation is half the battle won, says SBI Life in its new campaign, 'Hain Taiyyar Hum'
The integrated campaign, created by Leo Burnett Orchard, includes a TVC and a three-part web series, which will be launched shortly
Vyoma Media invited to be part of PM Narendra Modi’s and NITI Aayog’s initiative, Champions of Change
Vyoma Media was the only company representing the DOOH community and technological advances being used in the sector
e4mrecap: The Week That Was
A recap of the most important stories that you may have missed this week