Media Moments wins marketing communication mandate from Voto Mobiles
Media Moments, an end-to-end marketing consultation agency, has won the marketing mandate for Voto Mobiles
Date-wise News
DishTV becomes first DTH service brand to be listed on Flipkart
DishTV has joined hands with home-grown e-commerce major, Flipkart to bring to its customers a hassle-free Dish TV connection anytime, anywhere, just a click away.
MoMagic mobile app awarded for service excellence by ASSOCHAM
MoMagic has been awarded the service excellence award in an event held in Delhi recently.
SMAAASH consolidates leadership position by acquiring SVM Bowling and Gaming
SMAAASH marks its national footprint with 27 centers across India and USA
On Maj. Gen RK Malhotra's birth anniversary, GCTC gathers new momentum against terrorism
The defence fraternity on Saturday remembered Late Major General Raj Krishan Malhotra on his birth anniversary
MakeMyTrip President and Ibibo Group founder Ashish Kashyap resigns
His resignation will come into effect from September 30, 2017
Our overall focus is on making customised content for our digital assets: Lluis Ruiz Ribot, CMO, KFC India
Lluis Ruiz Ribot, CMO, KFC India, on the motive behind the new One-Click Button service that makes food ordering quick, easy and hassle-free
ZEEL's &Prive HD to enter Rs 450-600 crore English movie category on September 24
Zee Entertainment Enterprises Limited prepares the launch of its premium HD English movie offering, &Privé HD with an exhaustive marketing plan touching all mediums
ICMA 2017: Content marketing - Building brand image or driving conversion?
At the recently held Content JAM by exchange4media, experts discussed how marketing plays a role in building brand image or driving conversion
Nestle MAGGI Hotheads #untrends on Twitter
The campaign urged consumers to break free from popular trends and display their original, unique selves
Danone's big India bet: 10 new products lined-up: Rodrigo Lima, MD
The MD of Danone India spoke about the company’s ‘One planet, One Health Mission,’ and their marketing strategy based on India’s dynamic and vibrant marketplace with a diverse mix of consumers
Guest Column: Staying 'social' with customer service: Anupam Vasudev, CMO, Aircel
Anupam Vasudev, CMO at Aircel, highlights few ideas that can help brands transform their customer service into an amazing customer experience on social media
Amazon.in launches #KaroMilkeTayyari campaign for upcoming festive season
The campaign encapsulates the spirit and joy of preparing for the festive season with loved ones
It is important to pre-empt the needs of customers: Ambarish Gupta, Knowlarity
In an interview with e4m, Ambarish Gupta, CEO, and Founder - Knowlarity Communications spoke about how cloud technology has revolutionised customer engagement
Spotlight: How well can Branded Content solve strategic business problems?
Snackable content has many takers and can successfully engage with viewers, but the question the industry is trying to answer is whether branded content is well-poised to solve strategic business problems