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Dentsu Webchutney had been entrusted in mid-2017 with the Digital, Social, creative & media buying mandate for Piaggio’s Vespa and Aprilia Brands in India
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Encourages customers to bid goodbye to their old/defective stuff
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Amazon Prime already offers unlimited free fast delivery on India’s largest selection of products, early access to top deals, instant access to latest TV shows and movies and more benefits for an unparalleled shopping experience
Campaign designed to connect with the cream of India’s tech minds with an inspiring call to discard their current roles and join the streaming service to build the future of online video for the world
On Star, the VIVO IPL 2018, to be aired in as many as six languages on 10 star sports channels and Hotstar will reach its biggest audience ever
Owned and operated by Viacom, Bellator MMA is available to nearly 1 billion people in over 160 countries
Special anniversary video, unique board game, #EveryAgencyEver campaign are all part of the grand celebrations
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Throwback video showcases SBI Life’s phenomenal success in the past year by employing bar waves graphics that are superimposed with visuals as opposed to flat colours
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The pitch was for the entire portfolio of brands and involves only offline duties
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Amazon Prime Video celebrates Pongal with latest Tamil hits including Aruvi, Sakka Poddu Poddu Raja and Velaiilla Pattadhari 2
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Digital advertising currently contributes around 15 per cent to the total advertising Industry in India and this is expected to reach 24 per cent of the entire market by 2020
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Address your questions at ASK THE DOCTOR to interact@exchange4media.com or to sandeep@goyalmail.com
When Facebook recently announced its plan to emphasize more on “meaningful” interactions on the platform, shares of Facebook fell more than 4 per cent on 12 January. It also sent the company’s stock $8.29 lower to $179.47.
Sony Ten 1 led top 5 channels in 2018 in sports genre led by three properties including test match between South Africa and India
With India expected to have 530 million smartphone users this year, we look at the dominating video consumption trends
Abhishek Punia, Co-founder and COO of ARM Worldwide, tells about how they re-branded themselves from ARM Digital to ARM Worldwide and in the process marked their presence globally
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Industry analysts expect the infusion of foreign capital to drive not only the retail market but also the advertising industry as a result.
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Srinivasan opens up on what prompted their recent rebrand, their foray into bus depots and developing the software that displays Bengaluru Metropolitan Transport Corporation's (BMTC) Passenger Information System for all the major bus depots in Bangalore.
Software and Technology, Consulting, Healthcare seem to be increasingly using Webinars to engage with their clients and employees