With the video: Ruk Jaana Nahi, ixigo is urging women to go out there and embrace the joy of travel. This will change the way people perceive travel for women in India.
Progressive parenting is at the core of Bournvita’s communication and taking forward its stance on examinations and learning over the last few years, the brand yet again puts across the point that ‘your child’s potential is not defined by the grades he/she gets, it's beyond just their marks’.
Focusses on curating experiences of cities, providing localized content for users to discuss, connect, interact and share with people from all over the city on their mobile apps.
Highlighting that most of us perceive bruises and marks on women to be a result of violence, Reebok has made a petition to the Ministry of Women and Child Development to make self-defense a mandatory part of school and college curricula for female students
Including this current round, Pepperfry has raised over Rs.1200 crore of capital since it began operations 6 years ago. This is the highest amount of capital raised by an E-commerce furniture and home products company in India.
Nitin Gupta, Founder and CEO, Xapads Media, shared his views on how the market has been growing at a very fast pace and their game-plan to expand their global reach
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Based on the premise of providing ‘extra bounce in everyday life’, the brand association will be for all the three sub-brands under its portfolio namely, NatureFresh Acti-Lite Refined Oils, NatureFresh Sampoorna Chakki Atta and NatureFresh Professional.
Seth in the past has also been consulted by Tata Group during its management crisis in 2016; he helped rebuild their brand.
The awards celebrate the game-changers in India’s fine-dining, nightlife and lifestyle entertainment landscape.
The main objective of this association would be to build affinity via brand advocacy on digital and creating distinct brand personalities.
A great potential seen for retailers to invest in mobile apps; increase sales by reaching to shoppers in a personalized way
The event was organised by Amar Ujala on February 28, at Hyatt Regency Lucknow, with top Bollywood Celebrities, Beauty Experts, Fashion Designers, Socialites and the who’s who of the city in attendance
The combined company will be officially known as Discovery, Inc
His known work includes Mahindra Commercial Range film Taqdeer Badal de, Cadbury Oreo, HDFC life, Marico Nihar Shanti Amla, Parachute Men and the Dumb Charades Child Abuse film
Ventes Avenues is mandated to look after SHAREit's mobile branding inventory in India
Return Path Data is used globally for collecting viewership data
He joins from Ogilvy & Mather and will report to Bobby Pawar, MD & CCO-South Asia, Publicis India
Ankit Rawal of Greedy Games highlights some gaming trends for this year
With P&G raising concerns about the ROI involving digital ad spends, experts in India are also taking a stand in this battle for greater transparency which P&G has initiated
exchange4media chats with the new CEO who tells us about the brand’s long-term goals, agility approach and more
Finding creative ways to advertise without interrupting the users is a tough challenge for mobile advertising says, Peng Xu, General Manager, Cheetah Mobile
Industry experts recently discussed the future of TV and the unanimous conclusion was that it is still the most preferred medium for long-form content
The start-up is called Editorji and deals with harnessing robotics and AI for news genre.
Indian Information Service (IIS-1984) officer Ghanshyam Goyal was appointed as head of the Bureau of Outreach Communication (BOC), a unit formed by merging the Directorate of Advertising and Visual Publicity (DAVP), the Directorate of Field Publicity (DFP), and the Song and Drama Division (S&DD).
The launch of Vice India will cover all areas- from a digital studio, to a production hub: Hosi Simon, CEO, Vice Media, Asia Pacific