Britannia and J Walter Thompson have produced a digital film that inspires every homemaker in India to realise their untapped potential and take that first step towards doing more and being more
TRAI had earlier issued a consultation paper on Regulatory Framework for OTT services in March 2015, which also highlighted the issue of net neutrality, among other issues
With the vision of Virat Kohli, the One8 Select collection offers affordable fashion-forward shoes and accessories that go seamlessly with attire all throughout the year
Zee Anmol continued to lead the overall and rural markets
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The 360-degree directive will include site branding, creative and media strategy, social media, SEO, ORM, mobile and content marketing, and search engine marketing (SEM) across digital platforms
Twitter also appoints SPNI's Rahul Pushkarna as APAC Head of Content Partnerships
The campaign launch is marked by an emoji activated by the #PowerOf18 hashtag
Conceptualised and created by DDB Mudra, the film features Bollywood actor Mukesh Tiwari and highlights how corrosion and dirty deposits can impact the longevity of a water-heater
The new brand image was revealed by Rocking Star Yash at the Zee Kutumba Awards 2018
The agency would be responsible for developing the creative & social media strategy and undertaking the execution for all of Saaho’s initiatives online
Mazhavil’s digital platform has been planned keeping in mind the Malayala Manorama groups strengths & leadership in each vertical - TV, print, online and radio
A 108-page issue was released to commemorate this milestone
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Film by Supari Studios highlights the importance that stories hold in our lives, through the eyes of a grandmother and granddaughter
The network is also planning to launch four channels by December 31, 2018
Ranadeep Chakravarty brings with him 15 years of experience in both digital and mainline advertising and marketing.
BharatMatrimony will soon launch a 360 degree marketing campaign featuring ads to target singles over 18 years across TV, print, radio and outdoor
Asad Khan and Vishal Shah join as Senior Directors of SEO Practice
In Bangalore, Radio City maintained its leadership with an improved 25.4 per cent share
Peterson has been working with Havas for eight years and was promoted to Co-Chairman of the North American network last year
Asheesh Sharma of Agro Tech Foods Ltd on launching new cereal, Choco Popz
Patanjali’s much-talked about foray into the $10bn branded apparel industry finally took shape last week through its Delhi-based store Paridhan
The 88-year-old celebrated publication is getting a new owner for the second time in a year. Meredith bought Fortune in January this year.
Wavemaker South Asia CEO talks about the strategy that led to bagging big accounts including Bisleri, Mondelez, Mother Dairy to name a few as the agency completes one year.
After mavericks like CVL Srinivas and Raj Nayak, who will win the Influencer of the Year in 2018? The event is scheduled to take place on November 16 post exchange4media Conclave
In the second State of the Video report, GroupM delivered many valuable insights into the industry-wide changes that are shaping the video ecosystem