Mochi OOH campaign creates buzz for the festive season
The campaign was executed by PrimeOutdoors and is running in over 20 cities across the country
Date-wise News
Mathrubhumi appoints Manoj K Das as Editor
Prior to this, Das was Resident Editor, Times of India, Kerala
Recruitment agency Aspiration launches online video tutorial on Udemy
The video titled ‘Complete job search and interview strategy’ is of a duration of 2 hours and has been developed in an easy-to-use format spread over 18 modules
The 2nd edition of Mindfulness India Summit concludes successfully on October 31st
The summit saw several experts from various fields sharing valuable experiences, learnings and case studies for practical applications on bringing about Mindfulness and Emotional Intelligence
Flipkart posts 42% revenue growth compared to last year
The company has reduced its losses to Rs 17,231 crore in year ending March 2019
Google acquires Fitbit in $2.1 billion deal
The acquisition is reportedly aimed at giving Google a place in the wearables market with its Wear OS platform, in an attempt to take on competitors such as Apple
Recap: The Week That Was
We bring you a roundup of the news that made headlines this past week
Birthday boy Shah Rukh Khan is the Badshah of endorsements too
Over the years, Khan has worked with many iconic brands including Pepsi, Frooti, BYJU'S, Big Basket and Hyundai
Fulcro Digital creates Twitter campaign for Aristocrat’s rucksack range
The campaign started with cricketer Rohit Sharma’s tweets; a custom Hashtag #EverythingEverywhere was also created
Sony Media Networks registers higher operating results in India in Q2
Sony Corp has posted 16% jump in operating profit for second quarter
Why So Serious?
A weekly fun feature by The Digital Fellow on special days of the month
Apple launches TV service with originals and shows
Apple TV+ to be available on the app in over 100 countries
Shilpa Shetty Kundra to be the face of Bodycare International’s thermal wear
A 360-degree media campaign for Bodycare Thermals, featuring Shilpa, will be launched in the coming months