The Butterfly Effect has helped its clients achieve results with social media marketing, SEO, packaging designs, website development & other branding objectives
They aim to achieve mutual objectives of content localization, enhancing user-experience with a simplified application interface, and encourage content diversity on its platform
The unit unites all of the conglomerate’s commerce capabilities under a single umbrella, encapsulating every aspect of e-commerce, last-mile delivery as well as retail radius communication
The country's top five platforms YouTube, Disney+ Hotstar, Netflix, Amazon Prime Video and Facebook accounted for a combined 85% share of total revenues in 2020, according to the report
Google and Chrome apps had also surpassed 400 million monthly active users in the country while Facebook app had about 325 million monthly active users last month
Akshaara Lalwani, Founder, Communicate India, shares her thoughts on being in ‘e4m PR and Corporate Communications 40 under 40’ list, and challenges for entrepreneurs in this new-age PR world
Guest Column: Swaroop Banerjee, COO Zee Live, says that after entertaining audiences with virtual shows, they are now working very hard to ensure the live business experience comes back