Date-wise News

Kripalu will be officially joining from 18th August 2021

e4m Desk Jul 2, 2021 10:17 PM

The Lifetime Achievement Award was conferred on Prema Sagar, Chairperson, Genesis BCW India Group and Shravani Dang, Independent Director of company boards

e4m Desk Jul 2, 2021 8:44 PM

Shah will report to Vivek Malhotra, Group Chief Marketing Officer

e4m Desk Jul 2, 2021 7:03 PM

This partnership will enable and empower Interactive Avenues to leverage mediasmart’s unique capabilities to deliver precise, targeted, engaging, and measurable CTV ads

e4m Desk Jul 2, 2021 6:45 PM

All shows including Kannante Radha, Balahanuman, Sasneham, Santhvanam, Amma Ariyathe, and more, will air 6 days a week

e4m Desk Jul 2, 2021 6:31 PM

According to the list released by HopperHQ, Kohli earns a whopping $680,000 (approx Rs 5 cr) each post and Chopra gets $403,000 (around ₹ 3 crore) per post

e4m Desk Jul 2, 2021 6:12 PM

Mathur will be responsible for strengthening the company's people-centric policies thereby building a diverse and inclusive work culture

e4m Desk Jul 2, 2021 5:21 PM

Sean Pompeus appointed as Associate Vice President and Business Director and Jude Jayaprekash as Creative Director at Lowe Lintas, Sri Lanka

e4m Desk Jul 2, 2021 4:17 PM

The Danish sportswear brand is looking at this partnership as an avenue to invest in Indian football and further explore new paths to develop the sport in India

e4m Desk Jul 2, 2021 2:48 PM

Russell has been part of the Hero CPL management team since the tournament’s inception, serving as the Chief Operating Officer

e4m Desk Jul 2, 2021 1:59 PM

Films will feature eminent personalities such as Kiren Rijiju and General Bipin Rawat

e4m Desk Jul 2, 2021 1:31 PM

Chopra-Jonas will be the face of major beauty campaigns and product launches throughout 2021 and beyond

e4m Desk Jul 2, 2021 1:25 PM

USA is MPL’s third country of operations after India and Indonesia

e4m Desk Jul 2, 2021 12:53 PM

The campaign is co-developed with The Collective Artist Network and produced by Cutting Crew Films

e4m Desk Jul 2, 2021 12:48 PM

Elisha Saigal, Founder & CEO of El Sol Strategic Consultants will represent SMC in India

e4m Desk Jul 2, 2021 12:37 PM

After an early access period, the game is now available for download on Google Play

e4m Desk Jul 2, 2021 12:34 PM

Sharma was previously the Head of Digital Marketing at Aditya Birla Group

e4m Desk Jul 2, 2021 12:18 PM

Sinha joined the company in September 2020 as the Senior Vice President of the Test Preparation Business

e4m Desk Jul 2, 2021 12:16 PM

He will report to Sidharth Parashar

e4m Desk Jul 2, 2021 11:53 AM

Desai has strategic media experience spanning more than 17 years across multiple categories

Ruhail Amin Jul 2, 2021 11:49 AM

She will report to Group CEO Praveen Someshwar

e4m Desk Jul 2, 2021 10:56 AM

Harish Lalchandi will now helm marketing for automotive biz with a focus on digital initiatives. Neha Anand will head digital marketing, CRM & communications

e4m Desk Jul 2, 2021 10:03 AM

In the last year, the virtual digital experience platform successfully delivered and executed over 75 events, from webinars to product launches

e4m Desk Jul 2, 2021 9:42 AM

BIG FM maintained top spot in Bangalore while Mirchi led in Kolkata

e4m Desk Jul 2, 2021 8:33 AM

Checking for audience feedback before an ad goes live is common practice in mainline. But in digital, where timelines are shorter and purse strings tighter, pretesting has not been viable

Mansi Sharma Jul 2, 2021 8:22 AM

Advertising revenue for the fiscal rose 3.4% to Rs 603 crore from Rs 583.5 crore

e4m Desk Jul 2, 2021 8:20 AM

Advertisement income dropped 38.4% to Rs 34 crore from Rs 55.2 crore

e4m Desk Jul 2, 2021 8:15 AM

Hindustan Lever Ltd continues to dominate list of top 10 advertisers

e4m Desk Jul 2, 2021 8:05 AM

The industry, however, agrees that the campaign has the potential to stand out and start a conversation against vaccine hesitancy

Mansi Sharma Jul 2, 2021 7:38 AM

The industry, however, agrees that the campaign has the potential to stand out and start a conversation against vaccine hesitancy

Mansi Sharma Jul 2, 2021 7:36 AM

Sakhuja, Group CEO, Madison Media and OOH, was in conversation with Kailashnath Adhikari, MD Governance Now

e4m Desk Jul 2, 2021 7:23 AM