N S Rajan to retire from Ketchum Sampark in mid- September
Bela Rajan, Founder, Ketchum Sampark will also retire
Date-wise News
ICC bats for cricket’s inclusion in Olympics
The ICC has convened a Working Group to lead the bid on behalf of the sport which will be focused on cricket becoming part of the Olympic family for LA 2028, Brisbane 2032 and beyond
Vinita Bhatia joins IT arm of Patanjali Ayurved as National Head, Sales
Prior to this, Bhatia Vinita was the National Head of Media, Entertainment & Sports at Times of India
e4m IDMA 2021: Myntra, Ventes Avenues & Picsart take big honours
They won the award for the 'Best Campaign - Use of Mobile and Mobile Monetization' category
Saba Ahmad named Zefmo’s Chief Strategy Officer
Most recently, Saba served as the Marketing Head with Max Skill First
e4m MarTech 2021: Jury shortlists pioneers transforming marketing in India
The session was chaired by Abhay Singhal, Co-Founder of InMobi Group, CEO of InMobi Marketing Cloud
Vedantu appoints Maninder Bali as Head of Brand Marketing
In his new role, Bali will further build the brand and bring alive the Vedantu experience at every touchpoint
Network Digital bags multiple accounts over last quarter
Wins include Margo, Henko, Godrej Security Solutions, Blue Dart, Freshwrapp, Ujala, Amrita Vishwavidyapeetham, Everlast Aluminium Roofing Sheets and Fuji Silver Tech
In its latest TVC with Ranveer Singh, Kajaria Ply celebrates the strength of India
The new commercial will unfold with a 360-degree outreach and engagement plan across media vehicles
JK Tyre ropes in Narain Karthikeyan as brand ambassador
Karthikeyan will represent JK Tyre brand across platforms
Parle Products' new TVCs for Parle Marie evoke fun nature of casual everyday gatherings
The films beautifully marry the archetypal Maharashtrian stories to give them a modern twist
From lab to table: The story of Borosil's evolution
Guest Column: Priyanka Kheruka, the Brand Head at Borosil, looks back at the company's transformational journey led by innovation and adaptation
Zee Tamil announces launch of reality show 'Survivor’
This one-of-a-kind reality show will be hosted by none other than actor Arjun
Filamchi set to air 50 world television premieres in next 3 months
The Bhojpuri channel has lined up a slew of blockbuster films every Saturday at 6:30 pm starting 14 August
Castrol India announces appointment of Mayank Pandey as Director
Pandey's last role was supply chain planning head for Castrol Europe
Acer India appoints Motivator India as media partner
The account will be handled from the Motivator Bangalore office
Gaana appoints Sandeep Lodha as CEO
Times Internet's Vivek Pandey and Ram Awasthi have been roped in as COO and CTO
Bolo Indya rebrands as Bolo LIVE
The revamped version comes with exciting features and advanced redemption policies to further augment the user experience as well as expanding creators' earnings by 4X
Zee TV to present world television premiere of ‘Radhe: Your Most Wanted Bhai’
The film will air on Independence Day at 12 noon
75% Indians concerned about collection & use of their data on the internet: The Trade Desk
Research also suggested that nearly 61% of Indians are more comfortable with their data being used for advertising when they have more control over its use
Ormax Media launches celebrity endorsement selection tool Ormax Celeble
The tool will help brand owners select a brand endorser whose profile and personality match the desired brand personality the best
CRED's Kunal Shah elected to Pine Labs' board
The platform will leverage Shah's experience in consumer business to take Pine Labs to its next phase of growth
Rajkummar Rao roped in as Cashify's first brand ambassador
Rao will promote the products across digital media platforms through campaigns and promotional activities exclusively for the smartphone buyback category
Mathrubhumi Group beckons advertisers as Kerala opens up for Onam
With the latest relaxation in Covid restrictions in the state and extension of shop timings, the group has urged advertisers take full advantage of the opportunity
Tata Sky celebrates 15 years of strong and steadfast bond with customers
The #15YearsConstant campaign has been curated by Chimp&z Inc.
Maggi, Nescafe and other Nestle India brands 'mask up' to raise Covid awareness
The food and beverage brand has tweaked its product packaging to remind Indians to follow safety rules
Resilient people make for antifragile organisations: Anupriya Acharya
Today, we feature Anupriya Acharya, CEO, Publicis Groupe, South Asia, in our 'The Resilience Story' series where senior industry leaders share their learnings from the pandemic
It takes diverse and passionate teams to create path-breaking ideas: Shekhar Banerjee
We speak to Banerjee, Chief Client Officer & Head – West, Wavemaker India, in part five of our interview series with the big winners of IDMA 2021
Manorama Online unveils ‘Nothing will stop a Malayali from celebrating Onam’ campaign
The Local Network, agency of record for the news portal, has conceived and executed this campaign
Women leadership roles must serve as role models: Noopur Sharma
In the 5th episode of ‘Women Achievers Podcast’ series, Noopur Sharma, Partner & Director - Consumer & Lifestyle at PR Pundit, spoke about her journey, challenges and more
'Urbanization & premiumization will be the big growth drivers for paint industry'
Mahesh S. Anand, President – Nippon Paint (India) Pvt. Ltd. (Decorative Division) tells us about the brand’s latest campaign, their continued focus on Tamil Nadu market & expanding their product range
I&B min prohibited TV channel transmission in 37 instances during 2005-21: Anurag Thakur
The I&B minister informed that despite the prohibitions, no monetary penalty was imposed on the channel for the violation of the Programme Code
Rajan Bhalla is now HT's Group Chief Commercial Officer
Bhalla takes up the new role as HT prepares to now peg itself as an integrated solution provider to advertisers