Times of India’s Brand Director Sanjeev Bhargava retires
Bhargav has now turned a consultant, starting his advisory firm Brainchild Advisory Services LLP
Date-wise News
‘Did it hurt?’ trend leaves twitter world in splits
Brands from Domino's Australia, Swiggy, Netflix and Xbox to photo-sharing platform Instagram joined the meme bandwagon
TRAI suggests DoT to address issues related to AGR computation for cable operators
The suggestion is aimed at increasing the wired broadband penetration in the country
Good News Today to launch on September 5
This is a channel with a heart full of optimism, says Kalli Purie, Vice Chairperson, India Today Group
US court rejects Yatra’s claims of violation of merger terms by Ebix
The order has been pronounced by The Court of Chancery of The State of Delaware on August 30
Cycle Pure Agarbathi becomes title sponsor of Sri Lanka Vs South Africa Series 2021
This association will reaffirm brand's commitment to cricket and to the Sri Lankan market, said Arjun Ranga, MD, Cycle Pure Agarbathi
DoubleVerify to acquire EMEA-based ad verification company Meetrics
The transaction is expected to close in the third quarter of 2021
IT Rules seek to prevent misuse of press freedom, Centre tells Delhi HC
The Centre has submitted that although the right to freedom of speech and expression is critical for India, citizens cannot be treated as passive consumers
Media Mantra announces expansion, launches Gaming Mantra & Social Impact practice
With these 2 new divisions, the firm will strive to offer bespoke communication strategies to its gaming clientele as well as devise new-age campaigns for them
MISFIT signs Shanaya Kapoor, Vir Das, Divyendu Sharmaa, Rohit Saraf as brand ambassadors
This brand by boAt has also launched an integrated campaign #NeverFitIn with these new-age actors of Indian millennia
Firework appoints WebEngage's Priyam Jha as Marketing Director
Jha's role will revolve around creating compelling thought-leadership content and brand initiatives to propel the company's product and brand philosophy to the right audiences
SpotlampE pays musical tribute to Pradeep Guha
The song titled 'Baaki Reh Gayi' will be available on SpotlampE’s YouTube Channel as well as across 9X Media’s various platforms
SBI General Insurance unveils its 'musical' logo
The new sonic identity is an endeavour to create a deep and multisensory experience for SBIG's customers
Bhumi Pednekar is M.A.C Cosmetics India's first brand ambassador
Pednekar will headline the cosmetic major's key campaigns starting September
Zaggle appoints Arundhoti Banerjee as Chief Operating Officer
Banerjee will be responsible for business development and growth, customer success, user experience and engagement, operations, partnerships et al
Just Dial appoints Abhishek Roy as the Head of PR
Prior to this Roy was the Senior Communications Manager with Magicbricks
Kedar Teny is the new CEO of Lowe Lintas
Teny joins from Avataar.me where he was SVP & Country Head
HDFC Bank names Somasroy Chakraborty as DVP – Corp Comm
Previously, Chakraborty was associated with SREI
ANTS Digital bags digital & creative marketing mandate for Armes Maini
The agency will strategise digital initiatives and creatives for the brand, enhancing its presence across all social platforms
Netflix enters multi-year partnership with Excel Entertainment
Two projects, tentatively titled Dabba Cartel and Queen of the Hill, are already underway
Audi India appoints Value 360 Communications as its PR & Comms partner
The agency will be responsible for planning and managing all PR-related activities for the automobile brand
DistroTV partners with Raj Nayak’s House Of Cheer to onboard South Asian channels
The company has also announced plans to revolutionize models of distribution and monetization of content for broadcasters and creators globally
Tarun Abhichandani to head Products & Solutions at Zirca Digital Solutions
Abhichandani joins from Kantar/IMRB
Pepsi, Netflix ink brand promotion deal for Money Heist: Report
Pepsi and Money Heist will jointly promote the show across digital platforms, virtual fan fests and Pepsi-Money Heist beverage cans
Havas Group names Pritha Dasgupta as CMO
Dasgupta will be based in Mumbai and report to Group CEO Rana Barua
Return of IPL and Star India's stellar performance drove growth for us: Nitin Bawankule
In a tête-à-tête with e4m, Bawankule, Head Ad Sales at Disney Star, expresses his optimism about the upcoming months for the company and the industry as a whole
HUL, Tata Tele Business & WebEngage take big honours at Martech India Awards 2021
Other eminent wins include CXWAI Tech India Private Limited (FirstHive), Paisabazaar.com, AppsFlyer, Hansa Cequity, and upGrad
OOH: How festivals will play a key role in post-Covid revival
Industry players share how the sector is picking up and prepping for the festivals, their plans for the season, and the growth they are expecting
Rajeev Dhal quits ZEE5
Dhal had stepped down as CRO in June and is currently on his 90-day notice period
DTH sector lost 1.42 mn active subscribers in JFM quarter: TRAI
TRAI's quarterly Performance Indicator Report indicated that the DTH subscriber base stood at 69.57 million for the January-March quarter from 70.99 million in the October-December quarter