In an age where individuals want to consume quick and snackable content, Moj is just the right platform to promote one’s brand
Between 01 September 2020 to 30 September 2021, there had been 13.51 million conversations around online shopping on Twitter in India, recording a 97% year-on-year growth, says Twitter
Records volume growth of 10% in the domestic FMCG business
The actor is featured in a new commercial launched by the brand, which will be on air shortly
Jagtiani has worked closely with multiple projects in the crypto and decentralised finance ecosystem
Earlier this year, Sinha had quit Star to join SonyLIV as Head - Pricing & Revenue Strategy
At Cisco, he was Marketing Manager — Public Sector & Enterprise
While green issues are at the heart of sustainability globally, for Indian consumers, human rights, gender rights and equitable society also form the basis for sustainable future, says study
The launch of the campaign is timed to celebrate the 10th-anniversary milestone of the actor's association with Swiss watchmaker as global brand ambassador
The #ClichedDiwaliAds campaign is executed by White Rivers Media
Kapoor headlines the insurance brand's new campaign 'Trusted Naam, Fantastic Kaam'
Launching the campaign during the T20 World Cup, the company aims at capturing audience across all mediums – television, digital and social
The campaign has been conceptualized by Simple Creative
In this newly created role, Sethi will be working closely with the Managing Committee to further build on PRCAI’s vision of making the public relations industry more professional, ethical & prosperous
Chaudhary is currently working as Marketing Operations Head
People are calling out the beverage brand's #RangJa anthem, which has been released at a seemingly inopportune moment in the wake of India's back-to-back losses
Mohit Kumar, Head of Media & Digital Marketing, McCain Foods, talks about branding as an exercise and how it helps drive reach and eventually leads to better results for performance campaigns
Metaverse is expected to reboot digital advertising, offering extreme engagements between brands and consumers
Executive Director Shashank Srivastava shares that the brand is increasing its focus on regional language marketing and geo-targeted marketing to make the most of the situation
Indore Additional District Magistrate Pawan Jain has said that the administration will release detailed guidelines under Section 144 of CrPC to control unauthorised digital news channels
Guest Column: TRAI had a whole new realm to preside over, LCOs, MSOs, and broadcasters, but a consumer was never a part of this cavalcade, writes Paritosh Joshi, Principal at Provocateur Advisory
Kutty had joined Star in 2005 as VP — Research and On-air. Subsequently, he was elevated to Executive VP — Distribution
The OOH industry means business this festive season with 100% occupancy after a really long spell of both personal and professional standstills
In a letter to the social media giant, the committee said that it will focus on its role in curbing false and malicious messages that could cause disharmony in the society