A statement released by the body also notes that “there is still room to make systems more transparent, robust and reliable”
Is this a way to get the narrative back? Is this a way to divide media again and rule it even more effectively?, asks Dr Annurag Batra, Chairman & Editor-in-Chief of e4m & BW Businessworld
This was Subramanyam’s second stint with the company
The Chairman & MD of SAB group said the decision to restart the ratings is democratic and fair
Reddy has already invested Rs 150 cr in his league to provide new opportunities to motorsporting enthusiasts in India
In a statement, NBF has said news channels that don’t want ratings can be voluntarily exempt
Panth is a professional gamer and founder of India’s famous Esports company, Team Brutality
The Ullu originals, featuring noted actors, will start streaming on Voot from January 14
With the aim to reinstate the importance of the age-old concept of hair oiling, the #HairOnHigh campaign shows Kapoor's healthy hair after using Brillare products
Prior to this role, George was Senior News Editor for CNN Digital
The funding round was led by Lightbox, March Gaming, and Duane Park Ventures among others
Based on complaints against 480-odd ads over the past three years, ASCI undertook a deep dive to identify what offends Indian consumers the most
In today’s ‘Year-ender story of 2021’ series, Vineet Handa, CEO, Kaizzen & North Chair PRCAI, opens up about tailor-making strategies & messaging across all stakeholders to achieve the core objectives
While some networks have already hiked the rates in view of the upcoming state elections, others are expected to follow suit now
Industry heads say the absence of TRP data has been a huge concern as it’s important for ensuring transparency among advertisers and agency partners
Industry heads say they are relieved because the absence of ratings has created a huge vacuum for agencies, channels and clients
While some experts say technicalities will delay the actual roll-out, there are others who assert that there is no reason to postpone as BARC is already gathering data for the genre
Our stand is vindicated as the ministry stamps the room for improvement & acknowledges the deficiencies, says CEO of a leading news channel and a member of NBDA
The broadcasters including Star, Sony, and Sun have refused to share the detailed architecture as they believe that the TRAI doesn't have any jurisdiction on OTT
Amit Wadhwa, CEO, dentsu Creative India, outlined that the biggest challenge for a company is to embrace and accept technology and to evolve with it