Around 81% respondents, in the research, prefer to tip instead of being subjected to a fixed charge and 86% tip to show gratitude, revealed the report
Menon's previous stint was with Chowgule Group as Head - Corporate Communications
The advisory issued to members seeks to connect measurement to better ROI on spends
Prior to this, Jain was Vice President-Creative Solutions at Pocket FM
However, the deodorant brand apologised and said the ads were aired only after due & mandatory approvals
The ‘detox karo andar se, dikho fit bahar se’ campaign showcases a friendly conversation between the brand ambassador and a journalist who has come to interview her in her home
The first two seasons of Aashram have received a total viewership of around 160M unique users
Actor Naseeruddin Shah has lent his voice to the TVC, which is directed by the ad-film director Anupam Mishra
The 'Membership ek, Khushiyan anek' campaign has been executed by Ogilvy & directed by director Shoojit Sarkar
The channel marked the day with over twenty environment-related stories and news, and launched educative and interactive platforms for the viewers to participate
The celebratory brand film illustrates how Anupam's life story led to the birth of Shaadi.com and the numerous roadblocks that he had to face to turn his dream venture into reality
Veluri joins Adobe from Deloitte
The agency has been launched by Former WPP/Wunderman Thompson veterans Siddhartha Vinchurkar, Robin Bade and Kasper Hilden
RPG Enterprises Chairperson Harsh Goenka named jury chair
The agency has been working with the brand for 2 years
The channel is targeted towards engaging with the HSM audiences
The cricketer has also become a shareholder of the company
The book carries short by eloquent writeups focusing on the memories of interactions between Guha and celebrities and head honchos from media, advertising, and cinema
Neon's acquisition follows the acquisition of WYP and Opportune
The move resonates Pinkvilla’s vision for rapid pan-India & global expansion, with a special interview featuring south superstar Mahesh Babu
Adani Sportsline acquires Gujarat franchise while GMR Sports owns Telangana franchise
MD for Asia Pacific and Japan, shares his vision for AWS in India, the significance of cloud computing in future-proofing the business, and more
Guest Column: Growth of a business depends on meaningful fan engagement that the technology of today can offer, writes Samridhi Katyal, Co-Founder, Fandrum
The Chief Creative Officer and CEO of Leo Burnett, SouthAsia, shares insights about the agency’s post-pandemic productions, their entries for Cannes Lions and much more
Menon spent 21 years in KPMG
Interesting campaigns, product changes and on-ground work, brands went all out to ensure a healthier and more sustainable tomorrow
The campaign highlights that for every unit of Symphony air cooler that one uses instead of an air conditioner, more than 40 trees can be saved in 6 years
According to sources, the auctions saw participation from all buyers of IPL tender, including Amazon India, Disney Star, ZEEL and Google India