General Mills and Audi pause advertising on Twitter
Earlier this week, General Motors too announced that it would pause paying for advertising on Twitter
Date-wise News
Lay-offs at Twitter have affected a significant chunk of India team: Reports
Ahead of the layoffs, the company informed the employees that the offices will be temporarily closed and badge access will be suspended
Celebrating 30 years of moving people
As Genesis BCW India celebrates its pearl (30th) anniversary, we speak to the founding chairperson of BCW India Group, Prema Sagar, on the agency's journey, most memorable campaigns, and more
Kavita Himthani joins Reliance Beauty as Head of Content
Himthani will overlook social media, influencer marketing and social commerce
Zee Live’s CBO Swaroop Banerjee quits
Banerjee joined the company in July 2018
Kapil Sharma elevated as Director – Product Comms for International Market Group at Ford
He will be covering Australia/New Zealand, South-East Asia, India, the Middle East and Africa
We are too obsessed with collections and money: Abhishek Bachchan at India Today Conclave
Bachchan talked about people obsessing over box office collections rather than content. He was joined by Amit Sadh, Naveen Kasturia, Saiyami Kher and director Mayank Sharma in the session
Dollar ropes in Akshay Kumar & Yami Gautam as brand ambassadors to promote thermal wears
Launches TVC with the actors, ‘Thand Ka Weapon’
Himanshu Chakrawarti elevated to CEO, Snapdeal Marketplace
Chakrawarti joined Snapdeal a year ago as the president of its marketplace business
Radio City's parent company records 16% revenue growth in Q2
Music Broadcast Limited's net profit nosedived by 65% to Rs 10 lakh from Rs 30 lakh
Sir Vivian Richards named brand ambassador of Lanka Premier League
The tournament is slated to be held between 6th December and 23rd December
Omnicom Media Group bags integrated media duties of Electrolux
The mandate will involve creating end-to-end media solutions and accelerating the brand's growth journey in India
Revenant Esports ropes in Cybeart as its official gaming chair partner
As part of the partnership, Cybeart will design customised chairs exclusively for tournaments
Publicis Groupe (APAC & MEA) launches programme to close creative leadership gender gap
L’avenir is a tailored leadership and creative development program for female creatives across the group's 60+ agencies in the region
My objective was to build Meta into a valuable ally for India: Ajit Mohan
Mohan, who will join Snap Inc. as the President of its APAC business, wrote a heartfelt note on LinkedIn about his time at Meta
Lionel Messi named global brand ambassador of BJYU'S social impact arm
Messi has signed an agreement with the edtech firm to promote its 'Education For All' initiative
Warner Bros. Discovery combined streaming service to be launched in spring for US markets
David Zaslav, the President and CEO of Warner Bros. Discovery, made the announcement to analysts while discussing the company's quarterly results
Twitter to initiate mass layoffs today: Report
The affected employees will learn of their fate via an internal email, which will be sent out at 9 am Pacific time
Sony SAB rebrands positioning; moves away from being a comedy channel
The channel is transitioning from a comedy brand to one that tells stories that resonate with people's everyday lives
The future of communication is going to be video first: Ashray Malhotra, Rephrase.ai
CEO and co-founder of Rephrase.ai talks about hyper-personalisation, AI technology and the future of digital marketing
Ajit Mohan's switch: Not the first time that Snap has poached Meta India executives
Gaurav Jain, the former head of growth at Meta India, also joined Snap as its head of emerging business earlier this year
Soon after Meta reports 75% rev jump, Ajit Mohan suddenly departs to join Snap
Meta’s massive India growth is in stark contrast to the company’s global performance, having lost nearly $730 billion market cap in 12 months