ProfitWheel names Sarabjeet Singh as Chief Business Officer
Prior to this, Singh was with Bobble AI
Date-wise News
DDB Mudra wins Mars Wrigley’s creative mandate
The Mars Wrigley account will be handled by DDB Tribal, which is an integrated agency consisting of 22Feet Tribal and DDB Mudra Delhi
ASCI Study: 90% respondents have made at least a purchase on influencer recommendations
According to the transparency has emerged as the No.1 reason to trust influencers
Sangeeta Bora joins GreedyGame as Head – PR and Communications
Her last stint was with Wizikey as Editorial Lead
Hiral Jani Vasani joins Pidilite Industries as Lead – Public Relations and Corp Comm
Prior to this, she was with CRISIL Limited as Lead – Media Relations (CRISIL MI&A and Corporate) and Global Internal Communications
Santanu Chakraborty joins BSE as Head of Communications
Prior to this, Chakraborty was associated with Unshots as Senior Consultant
TV & digital need to be viewed through the same lens: Vikram Sakhuja
The Partner & Group CEO of Madison Media and OOH reviewed media practices at the unveiling of the Pitch Madison Advertising Report 2023
Tanuja Singh joins Texas Instruments as Communications Director, India
She was previously with Mercedes-Benz Research and Development India as Head – Corporate Communications
Himanshu Shekhar steps down as India.com Editor
He took over the post in 2020
FCB Group India appoints Amita Karia as Chief Financial Officer
Karia has spent 25 years with the Tata Group; her last stint was with Jaguar Land Rover
Lemma partners with Maxamtech Digital Ventures for 'metaverse' billboards
They will offer clients strategic in-game placements and enrich customer engagement by allowing advertisers to redirect users to their website or landing page
SAMCO Securities forge partnerships with Dentsu Creative, Adfactors PR and The Womb
The partnerships are expected to boost brand presence in the industry and aid retail investors
Industry leaders believe it should be about TV ‘and’ digital, not TV ‘or’ digital: Panel
A panel discussion held in the Pitch Madison Advertising Report 2023 unveiling re-establishes the importance of linear television and how the AdEx for the industry is expected to grow
iCubesWire makes key senior hires to leadership team
Ashish Satish Naik has been appointed as the Senior Business Director, West & South, while Ankit Sethi has been appointed as the Business Director, North
TV is a medium for reach, digital for performance: Nagraj Krishnamurthy
At the Pitch Madison Advertising Report 2023 unveiling, Krishnamurthy, the Chief Strategy & Analytics Officer, Madison Media, spoke about the opportunities presented by digital and TV worlds colliding
BBH India gets Ashutosh Jaiswal as VP, Strategic Planning
He will report to BBH India's Chief Strategy Officer & MD, Sanjay Sharma
Will ensure that anybody who has access to the internet can watch IPL: Anil Jayaraj
The Chief Executive Officer, Sports, Viacom18 Media, was speaking at the launch of Pitch Madison Advertising Report 2023
‘Brands are excited about IPL, whether it is on TV or digital'
At the unveiling of the Pitch Madison Advertising Report 2023, Ajit Varghese and Anil Jayaraj discussed how brands can decide about choosing between TV and Digital for IPL
TV ads build more memories, more affinity and more trust: Ajit Varghese
At the Pitch Madison Advertising Report 2023 launch, the Head of Network – Ad Sales, Disney Star said that the network will be airing IPL on over 22 channels and increasing feeds on regional and HD
Ad spends on e-commerce on the rise: Sankalp Mehrotra, Flipkart
Mehrotra, VP - Monetisation, Flipkart, took the stage at the unveiling of the Pitch Madison Advertising Report 2023, and shared insights on the growth of e-commerce media in the country
It makes business sense to have news on TV: Avinash Pandey
At the unveiling of Pitch Madison Advertising Report 2023, the CEO of ABP Network said as long as people are interested in consuming news, it will be available across a variety of platforms
Need for adaptability & frank experimentation far greater than before: Bharat Puri
The MD of Pidilite Industries graced the unveiling of Pitch Madison Advertising Report 2023 and shared insights about building brands, staying relevant to the times and much more