Electronics and IT Minister Ashwini Vaishnaw has repeatedly emphasised that India’s AI strategy aims to democratise access and expand employment opportunities.
Travis Scott’s CIRCUS MAXIMUS WORLD TOUR is on November 19
Sarda was earlier the Head of PR, Influencer Marketing and Social Media at VAHDAM India
Rafi Qadar Khan, Founder of Compass Communications, is an experienced communications leader and entrepreneur.
Bhavna Verma takes over from Damini Chaudhari who was recently appointed Vice President – Services
With the wedding season creating multiple purchase occasions, marketers say focus is on digital, influencer & in-store visibility; higher per-wedding budgets, premiumisation driving spends
It has been deployed across Delhi, Gurgaon, Noida, Pune, Bengaluru and Chennai
The IPBL will debut from December 1–7, 2025, at the KD Jadhav Indoor Hall, Indira Gandhi Stadium in New Delhi
The dispute became public after YouTube accused Disney of using ‘the threat of a blackout on YouTube TV as a negotiating tactic’
Brands may display the seal on their websites, digital platforms, collaterals and advertising campaigns to convey to consumers their commitment to honest and accountable communication
Chairman Philip Jansen and CEO Cindy Rose each buy 50,000 shares in simultaneous transactions, signalling leadership's confidence in the advertising giant's future prospects
The campaign has been conceptualised by McCann Worldgroup India
Through in-content advertising, Dhara’s messaging has been subtly and intelligently embedded into storytelling moments on TV, within the content
Each cohort is a market of the size of a country with its own rules of engagement, says the latest report of Fireside Ventures titled “The Indian Consumer at 2030”
Across India, e-commerce giants are investing heavily in content-driven commerce, recognising creators as powerful full-funnel growth engines
Guest Column: Shantomoy Ray of K-Factor Communications explains how meditative branding uses stillness and silence to forge deeper brand connections
TV and digital media saw no ad lift in Sept–Oct despite the festive season, reveals TAM data, with experts blaming the slump on the RMG ban
Industry data shows that brands are increasingly investing in creator-based humour because audiences respond to conversational, unpolished, culturally fluent voices over traditional ad copy
Ravi Bhaya will be the Chief Growth Officer, Publicis Media India; Jai Lala & Rathi Gangappa to continue leading Zenith and Starcom
Revenue of the company fell 26%