Authors

Rahul Vengalil is the CEO & Co-Founder, tgthr

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Guest Column: Rahul Vengalil, CEO & Co-Founder of tgthr, writes on the journey to creating more effective content

Rahul Vengalil Jul 30, 2024 7:41 AM

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Guest Column: Rahul Vengalil, CEO & Co-Founder of tgthr, writes on how the conversation landscape has shifted dramatically – from offline gatherings to online platforms

Rahul Vengalil May 28, 2024 8:34 AM

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Guest Column: Rahul Vengalil, CEO & Co-Founder of tgthr, pens down his thoughts about the need to strengthen brand narratives in an age where consumers are constantly exposed to content

Rahul Vengalil May 2, 2024 8:33 AM

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Guest Column: Rahul Vengalil, CEO & Co-Founder, tgthr, decodes the opportunities that the phasing out of third-party cookies brings to the world of advertising

Rahul Vengalil Mar 29, 2024 8:49 AM

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Guest Column: Rahul Vengalil, ED, Everest Solutions, likens the present situation in advertising to the mid-2010s when brands went after buying efficiency by ignoring planning effectiveness

Rahul Vengalil Dec 6, 2022 8:22 AM

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Guest Column: Rahul Vengalil, Executive Director, Everest Brand Solutions, writes how gig culture among employees can be tackled by giving them opportunities to innovate at work

Rahul Vengalil Oct 12, 2022 8:52 AM