Date-wise News
The brand has released a brand film featuring the actress that unveils the Ecovacs Deebot robotic vacuum cleaners
exchange4media Staff Oct 12, 2022 6:51 PM
The report also shows that Facebook, YouTube, and Instagram are amongst the most popular platforms preferred by consumers to connect with influencers
exchange4media Staff Oct 12, 2022 6:47 PM
The Jamshedpur FC match kit will bear the Tata Tiago logo on the sleeves and on the shorts
exchange4media Staff Oct 12, 2022 6:13 PM
Vishal Khanna named National Head - Sales and Alok Jha appointed Head - Strategic Initiatives
exchange4media Staff Oct 12, 2022 5:23 PM
BARB is the first industry-owned audience currency in the world that Netflix has joined
exchange4media Staff Oct 12, 2022 4:51 PM
Friends of Zulfiqar Khan have penned a request for the official authorities to ensure that the former media executive, who has been missing for over two months, returns home safe
exchange4media Staff Oct 12, 2022 4:36 PM
Amrutha Nair elevated as head of entertainment - ad sales and strategy; Dev Shenoy to head entertainment ad sales, according to media reports
exchange4media Staff Oct 12, 2022 4:13 PM
The film is part of Star Sports’ campaign #PassionUnlimited
exchange4media Staff Oct 12, 2022 3:55 PM
Nissan India will be promoting the ICC Men’s T20 World Cup 2022 Virtual Trophy on digital and social media
exchange4media Staff Oct 12, 2022 2:09 PM
The pan-India multimedia campaign is in line with the brand’s global positioning of 'Happiness Engineered'
exchange4media Staff Oct 12, 2022 1:59 PM
The concept is engaging and helps the ad stand out, say experts
exchange4media Staff Oct 12, 2022 1:51 PM
The campaign is promoted across digital media, print, cinema, TV and outdoor media
exchange4media Staff Oct 12, 2022 1:51 PM
At the e4m Confluence Media Investments Summit 2022, the panel spoke in-depth about the role of women in the organization and how sensitizing people would lead to diversity and inclusion
exchange4media Staff Oct 12, 2022 12:59 PM
The print campaign is expected to cover formats both offline and online
exchange4media Staff Oct 12, 2022 12:12 PM
‘Kellogg’s Pro Muesli' is positioned as a healthy breakfast option for consumers who lead a busy lifestyle
exchange4media Staff Oct 12, 2022 12:05 PM
Ahead of World Hand Washing Day, the brand announced its association with the little inventor who won the Pradhan Mantri Rashtriya Bal Puraskar Award for inventing a 'Life Rescue Flood House’
exchange4media Staff Oct 12, 2022 11:48 AM
The report, based on annual survey of CMOs, identifies eight key themes that define the future of modern creativity, and what clients most want from their agencies
exchange4media Staff Oct 12, 2022 11:31 AM
The new service is touted to be a breakthrough solution for businesses as it leverages data to make predictions and recommendations that sellers can't
exchange4media Staff Oct 12, 2022 11:08 AM
Data reveals that football fans are responsive towards brands that tie-up with the FIFA World Cup
exchange4media Staff Oct 12, 2022 10:57 AM
The mandate includes creating cornerstone digital campaigns, social media and online response management, etc.
exchange4media Staff Oct 12, 2022 10:43 AM
Daru was previously with Interactive Avenues for 12 years
exchange4media Staff Oct 12, 2022 10:14 AM
With a golden opportunity to reach over 400 mn viewers on TV, advertisers across sectors eye an impactful festive season
exchange4media Staff Oct 12, 2022 10:00 AM
Nikky Gupta, co-founder and CEO, Teamwork Communications Group, underlines the importance of both digital and traditional means of communication
Ruchika Jha Oct 12, 2022 9:58 AM
Nikhil Gupta, Head of Marketing & Integrated Communications and Commercial Operations - SA, Signify shares insights behind the new campaign, evolving category, expectations from the festive season
Ritika Raj Oct 12, 2022 8:59 AM
Guest Column: Rahul Vengalil, Executive Director, Everest Brand Solutions, writes how gig culture among employees can be tackled by giving them opportunities to innovate at work
Rahul Vengalil Oct 12, 2022 8:52 AM
Emily Yri, Senior Marketing Director, APAC at PubMatic, writes on how Auction Packages pull together programmatic open marketplace inventory into one Deal ID for easy activation
exchange4media Staff Oct 12, 2022 8:49 AM
Industry observers note that while the global economy is facing a slowdown, the Indian festive market won’t face a significant setback due to the positive consumer sentiment
Sonam Saini Oct 12, 2022 8:48 AM
Parimatch News led the pack on TV with 99% share in ad volume alone, Fairplay News occupies ⅔ of the ad volume on digital media, reveals the data obtained from TAM
Kanchan Srivastava Oct 12, 2022 8:40 AM
Here are some of the most engaging and creative ad campaigns between September 16 and 30
exchange4media Staff Oct 12, 2022 8:21 AM
