Date-wise News

Times OOH?blur=25

The mandate includes exclusive advertising rights across 27 stations and 31 trains

e4m Staff Jul 30, 2024 6:10 PM

sanjeev dhaman?blur=25

Sanjeev Dhiman will spearhead the Data-driven Acquisition division

e4m Staff Jul 30, 2024 5:27 PM

Nilesh Kotalwar?blur=25

Nilesh Kotalwar earlier served as AVP - Business Transformation at Godrej Consumer Product Limited

e4m Staff Jul 30, 2024 5:25 PM

ITV?blur=25

The event was broadcast live across all iTV Network stations, including India News, NewsX, and regional channels

e4m Staff Jul 30, 2024 5:08 PM

youtube?blur=25

According to the report, 93% Gen Z (online) use YouTube to consume content about the person or thing they’re a fan of at least weekly

e4m Staff Jul 30, 2024 4:34 PM

Mia by Tanishq?blur=25

Releases campaign 'Dekhna Hai Toh Khel Dekho' celebrating talent over stereotypes

e4m Staff Jul 30, 2024 4:13 PM

sanya malhotra?blur=25

In the campaign, Sanya portrays a homebody who never wants to leave her home

e4m Staff Jul 30, 2024 4:02 PM

admataz?blur=25

Janvi Kothari and Zahadali Tinwala appointed to senior positions, Yashvi Shah elevated to Senior Account Strategist

e4m Staff Jul 30, 2024 3:59 PM

sc?blur=25

A bench comprising Justice Hima Kohli and Justice Sandeep Mehta on July 9 asked MIB to submit an affidavit comprising recommendations for the SDC mechanism

e4m Desk Jul 30, 2024 2:05 PM

Friendship Day Parle-G?blur=25

The Friendship Day campaign has been created and executed by Thought Blurb Communications

e4m Staff Jul 30, 2024 1:48 PM

Wine shop?blur=25

The owner reportedly said that the banner was put up away from his shop premises by miscreants who wanted to defame him

e4m Desk Jul 30, 2024 1:46 PM

Adidas?blur=25

The campaign is a series of nine 15-second films, featuring 9 athletes

e4m Staff Jul 30, 2024 1:42 PM

Vaishnavi Kanugula?blur=25

Guest column: Vaishnavi Kanugula, Senior Consultant, Pitchfork Partners Strategic Consulting, talks about the gamble of greenwashing in the world of lab-grown diamonds

Vaishnavi Kanugula Jul 30, 2024 12:58 PM

BMEG Rohit Shaw Rrahul Deo Manerao?blur=25

While Rohit Shaw joins as Senior Vice President of Integrated Media, Rrahul Deo Manerao has been appointed as Business Head for West (Media)

e4m Staff Jul 30, 2024 12:52 PM

livguard?blur=25

The campaign celebrates the "karta" or the pillar of the family and the profound sense of responsibility they carry

e4m Staff Jul 30, 2024 12:48 PM

HP Head of Communications?blur=25

As per the company post, the Communications Manager for India will be accountable for developing, driving, and executing the overall communications strategy

e4m Staff Jul 30, 2024 12:25 PM

Zydus Wellness Complan?blur=25

The brand has unveiled a new TVC for the launch featuring actor Sneha

e4m Staff Jul 30, 2024 12:18 PM

Hashtag Orange Dish TV Watcho?blur=25

Hashtag Orange will be responsible for brand building and performance marketing for the OTT aggregator

e4m Staff Jul 30, 2024 11:44 AM

Munavar Attari FleishmanHillard India?blur=25

Munavar Attari has been a crucial part of the organization since 2016

e4m Staff Jul 30, 2024 11:35 AM

Cheil’s Experience Commerce EVEREADY?blur=25

The account will be managed by the Mumbai office of Experience Commerce

e4m Staff Jul 30, 2024 9:51 AM

Gaurav Tayal?blur=25

Gaurav Tayal, Chief Executive of the Matches and Agarbatti Business, says modern sales channels account for 20% of the brand’s sales today

Payal Gwalani Jul 30, 2024 9:15 AM

London International Awards?blur=25

Malcolm Poynton, Global CCO & President Creative, Cheil Worldwide, named Jury President; Carol Dunn, MD, Barking Owl, Los Angeles is Music & Sound Jury President

e4m Staff Jul 30, 2024 9:12 AM

Tv shows?blur=25

While distribution methods (terrestrial, cable, satellite, streaming) have changed, the core value of TV, which is mass impact, remains relevant, say experts

Tasmayee Laha Roy Jul 30, 2024 9:06 AM

digital video hoardings?blur=25

e4m reported on July 17 that BMC was contemplating banning of video ads on DOOH

e4m Desk Jul 30, 2024 9:01 AM

Digital media?blur=25

DIGIPUB News India Foundation has asked for a copy of the Broadcast Regulation Bill from the MIB, saying that the bill was circulated to select news media organizations and not to all stakeholders

e4m Staff Jul 30, 2024 8:40 AM

Deadpool & Wolverine?blur=25

While Deadpool & Wolverine’s marketing budget came in at a cool $100 million, the film’s box office rakings have already made up both production and marketing spends in its first weekend

Shantanu David Jul 30, 2024 8:39 AM

ajay sharma?blur=25

Ajay Sharma may lead Corporate, Government and Retail Sales and Revenue Generation Practice

e4m Staff Jul 30, 2024 8:19 AM

YouTube?blur=25

Google has slashed rebates, which agencies receive in lieu of ad investments, by 25-35%. The tech giant has also revised the slab structure making smaller players ineligible for rebates 

Kanchan Srivastava Jul 30, 2024 8:03 AM

Rahul Vengali tgthr?blur=25

Guest Column: Rahul Vengalil, CEO & Co-Founder of tgthr, writes on the journey to creating more effective content

Rahul Vengalil Jul 30, 2024 7:41 AM

Hero Vired Prakhar Kasar?blur=25

Prakhar Kasar has more than 16 years of experience across sales, marketing, and revenue streams

e4m Staff Jul 30, 2024 7:22 AM