Mark Read targeted in deepfake scam
In an email to company leaders, WPP CEO Mark Read has spoken of the need to ‘go beyond emails to take advantage of virtual meetings, AI and deepfakes’
WPP CEO Mark Read has become the target of a deepfake scam, as per media reports.
Mark Read has sent an email to the company leadership to warn them against fraudulent calls.
As per reports, scamsters had created a WhatsApp account and a Microsoft Teams meeting using Read's details. They also used a voice clone, a media report said.
An agency leader also reportedly fell for the scams.
In the mail, Read has said that there is a need to "go beyond emails to take advantage of virtual meetings, AI and deepfakes".
