In the recent past, Elon Musk’s contentious statements about advertisers and his prolonged tussle with big brands who baulked at his version of X have provided endless fodder to newspapers
CEO Mark Read has expressed his excitement for 'the world's largest creative agency', VML, formed after merging WPP giants Wunderman Thompson and VMLY&R
Speaking to a news outlet at Cannes Lions 2023, Read spoke about where the ad dollars are moving and allayed fears about an AI takeover in the industry
The line to see the Queen's casket is reportedly five miles long and weary mourners have to wait close to eight hours to catch a glimpse of their beloved monarch
Pairing creativity with tech, data and commerce skills has propelled WPP's growth numbers to 2019 levels a year ahead of plan, says CEO Mark Read in a chat with e4m
e4m Conclave: Mark Read, CEO, WPP, shared that after being hit by Covid in March last year, the company started seeing growth in India from August-September
The WPP CEO spoke at FICCI FRAMES 2020 about the importance of creating ‘silo-less solutions’ for the Indian market, the need to understand consumer behaviour in the context of Covid, and much more