Prasar Bharati expected to launch OTT platform on Sept 15: Report

As per earlier reports, the platform was to be launched in July but the date got pushed to August

e4m by Aalap Desai
Published: Sep 10, 2024 7:54 AM  | 1 min read
Prasar Bharati OTT
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Prasar Bharati may launch its OTT platform on September 15, media networks have reported quoting sources.

As per earlier reports, the platform was to be launched in July but the date got pushed to August.

In August, e4m reported that Prasar Bharati had invited applications to onboard private satellite TV channels for streaming programmes on the pubcaster’s proposed OTT platform for a period of one year.

Industry experts have said that many GEC channels may not be game about this broadcasting opportunity with Prasar Bharati as most of them run their own subscription-based OTT platforms like Jio Cinema, Zee5 and Sony Liv, to name a few. 

The pubcaster has already invited proposals for the integration of application platforms with its OTT platform under two categories.

Published On: Sep 10, 2024 7:54 AM