Twitter to share ad revenue with select content creators
To be eligible, a creator should be a verified user with at least 5 million impressions in each of the last 3 months
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Published: Jul 14, 2023 10:59 AM | 1 min read
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Twitter has said it will share a part of its advertising revenue to select content creators on the social media platform.
The content creators will get a share of revenue from ads displayed in their replies, Twitter said.
To be eligible, a creator should be a verified user with at least 5 million impressions in each of the last 3 months.
This comes in the wake of Meta launching its microblogging offering called Threads, which is being seen as a rival to Twitter.
Twitter owner Elon Musk recently hinted that Threads may be a a rip-off of Twitter, considering that the former's interface and controls are quite similar to Twitter.
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