Zee Telugu recreates popular track for Valentine’s Day
The song features three real-life couples along with Venkat Sriram and Varsha HK
Valentine’s Day is all about celebrating love, and Zee Telugu is all set to give couples another way of expressing their fondness for each other pretty soon. With this initiative, Zee Telugu has become the first General Entertainment Channel in the history of Telugu television industry to shoot a title song for a fiction show with real-life couples.
The popular Prema Entha Madhuram title track was recreated for the show’s 2nd anniversary, and it is all set to be launched before Valentine’s Day to win the hearts of the show’s ardent fans and followers.
After running a full-fledged 360-degree campaign with the #PremaEnthaMadhuramContest trending for several days, the show’s Aryavardhan (Venkat Sriram) and Anu (Varsha HK) selected three unique couples out of hundreds of Jodi’s that had applied to be a part of the song.
The real-life couples, Bhavya Sree - Rahul, Deepti - Mahesh and Pradeesha – Sandeep, got the extraordinary opportunity to share screen space with the lead pair of their favourite show.
