Disney Star: Cumulative reach at 44.8 crore viewers for first 22 days of IPL 2024

The network has said that it has garnered 18,800 crore minutes of total watch time this IPL season

e4m by e4m Staff
Published: Apr 19, 2024 1:13 PM  | 1 min read
Disney Star IPL 2024
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Disney Star, the official broadcaster of TATA IPL 2024 has registered a cumulative reach of 44.8 crore viewers for the first 22 days (26 matches) of TATA IPL 2024 (BARC data).

Disney Star has also garnered 18,800 crore minutes of total watch time.

The cumulative reach for the live broadcast has grown 8% compared to the last season with match ratings (TVR) growing by 15%.

The clash between MI and RCB on April 11th drew an audience of 14.75 crore viewers on television, who watched a total of 1,017 crore minutes of IPL coverage on the Disney Star Network.

Published On: Apr 19, 2024 1:13 PM