IPL 2023: Hindware partners with Punjab Kings and Royal Challengers Bangalore

The company will get an opportunity to create engagement activities for fans along with players such as Virat Kohli, Glenn Maxwell and Shikhar Dhawan

e4m by exchange4media Staff
Published: Apr 3, 2023 3:47 PM  | 2 min read
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Hindware Limited, a bathroom solutions company, has announced its partnership with two of the teams in the Indian Premier League (IPL) - Punjab Kings and Royal Challengers Bangalore for the upcoming 2023 season. This strategic partnership will enable Hindware to strengthen its brand visibility and engagement with cricket fans across the country, the company said.

Speaking about the partnership Sudhanshu Pokhriyal, Chief Executive Officer, Bath & Tiles, Hindware Limited said “Cricket is a sport that unites the entire country with thrilling sporting action that is a feast for Indians around the world. We are delighted to be associated with Punjab Kings and Royal Challengers Bangalore. Through this synergic partnership, we look forward to engaging with our audience. We are confident that this partnership will help us strengthen our brand presence and drive growth in the highly competitive bathroom solutions market.”

Charu Malhotra, Vice-President, Marketing, Hindware Limited further added, “We are extremely thrilled to partner with Punjab Kings and Royal Challengers Bangalore for IPL 2023. This partnership presents a unique opportunity for Hindware to connect with millions of cricket fans across the country. We are proud to have partnered with Punjab Kings and RCB and wish both the teams all the very best for the season ahead.”

Satish Menon, CEO, KPH Dream Cricket Private Limited said, “It’s always a pleasure when a partner reaffirms their faith by extending the relationship. Especially a partner like Hindware Limited, as a trusted brand across the country they echo our commitment to our fans, and we are confident of expanding this successful partnership.”

Through the partnership Hindware Limited will also get an opportunity to create exciting engagement activities for fans along with stars Virat Kohli, Mohd Siraj, Glenn Maxwell from Royal Challengers Bangalore and Shikhar Dhawan, Arshdeep Singh and Rahul Chahar from Punjab Kings. There is more in store from Hindware in terms of contests, giveaways, and social media campaigns with the players.

Published On: Apr 3, 2023 3:47 PM