Jio Cinema ropes in 21 sponsors for IPL 2023
The official digital partner has signed one co-presenting sponsor, three co-powered by and 17 associate sponsors
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Published: Mar 30, 2023 7:42 PM | 1 min read
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Jio Cinema, the official digital partner for IPL 2023, has signed a total of 21 sponsors so far.
The Reliance-owned platform has signed one co-presenting sponsor (Dream 11), three co-powered by sponsors (JioMart, Phonepe, Tiago EV) and 17 associate sponsors (Appy Fizz, ET Money, Castrol, TVS, Oreo, Bingo, Sting, AJIO, Haier, RuPay, Louis Philippe Jeans, Amazon, Rapido, Ultra Tech Cement, Puma,Kamla Pasand and Kingfisher Power Soda), the company has shared.
The highly anticipated T20 series will begin on March 31, 2023.
Reliance-backed Viacom18 grabbed the digital rights for the league with a bid of Rs 20,500 crore.
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