Bigg Boss OTT Season 3 to stream on JioCinema Premium
Platform releases trailer of the reality show
jio-cinema
Jio Studios and SVF Entertainment unveil teaser of Bengali film 'Athhoi'
The film is set to release on June 14th
Jio Cinema to launch a new plan on April 25
The digital platform has released two teasers on social media hinting at an ad-free plan
JioCinema signs 6 sponsors for IPL 2024
HDFC PayZapp, Dalmia Cement, SBI, Britannia, Parle Hide & Seek and Charged By Thums Up are the sponsors that came on board with the streaming platform for the upcoming IPL
Disney-RIL merger: IPL advertisers to lose bargaining chip?
Negotiating for IPL ad rates is likely to be challenging as the merged entity is at an elevated position in terms of sports programming, share marketers
The big screen is no longer passive. How to drive engagement on the big screen?
Passive no more: How CTV is changing at-home entertainment for viewers and advertisers
Jio Cinema’s Nirmal Karthikeyan Joins Way2News as Regional Sales Head - South
Before joining Way2News, Nirmal Karthikeyan held the role of Senior Manager at Jio Cinema
Concurrent to Cumulative Views: Jio Cinema pitches new metric ahead of IPL
Industry experts say that there’s no clear verdict on whether the switch could impact advertising
Mohit Bhatia joins JioCinema as Director - Ad Sales (Sports)
Bhatia was previously with httpool
Vigyeta Agrawal moves on from Jio Cinema
Agrawal was Head of Marketing for Jio Cinema’s entertainment division
Bigg Boss OTT 2: More viewers, more brands, higher revenue, says industry
According to industry experts, BBOTT 2 right after IPL could prove to be a great strategic move for Jio Cinema in retaining the new subscribers
Former Netflix India Marketing Director Shagun Seda joins Viacom 18
Seda quit Netflix India in December 2022 after a two-year stint
With 30-plus brands signed up on TV & OTT, IPL starts with largest ever list of sponsors
While official broadcaster Disney Star has struck ad deals with 13 brands, digital partner Jio Cinema has roped in 21 sponsors
Jio Cinema ropes in 21 sponsors for IPL 2023
The official digital partner has signed one co-presenting sponsor, three co-powered by and 17 associate sponsors
IPL 2023 total ad investment to be between $490 and $600 mn: Report
The report by Media Partners Asia says Jio Cinema’s IPL 2023 penetration will be 20-30 million
Viacom18 to curate fan-centric content for Mumbai Indians
The network will build an added layer of story-telling for the fans of MI
IPL 2023: Disney Star signs 11 sponsors and 55 brands
Dream11, Airtel, Coke, Asian Paints, Pepsi, Tata and Vivo are among the main sponsors, said sources privy to the matter
JioCinema to revolutionize IPL 2023 viewing with unmatched coverage & innovative features
The free offering on a large scale includes the latest technological advancements that enable 4K streaming, providing breath-taking clarity and detail that is 4 times the resolution of HD
IPL Auction Live: Broadcaster, streaming partner set to make big money
While Star Sports is reportedly seeking Rs 35-40 lakh for a co-presenting sponsor slot, JioCinema is said to have priced its inventory at Rs 20 lakh
CCI gives nod to Jio Cinema OTT and Viacom18 Media merger
In its statement, the regulator said that the proposed merger is not likely to impact competition negatively