The Tata Group has bagged the title rights of the inaugural edition of Women’s Premier League. The group will retain the rights till 2027, say reports. The value of the deal has not been disclosed.
BCCI secretary Jay Shah announced the news through a tweet: “I am delighted to announce the Tata Group as the title sponsor of the inaugural #WPL. With their support, we’re confident that we can take women’s cricket to the next level.”
BCCI released the tenders for the title rights in January this year. February 11 was the last date of submission of the proposals.
Tata Group replaced Vivo last year to become the title sponsor of the Indian Premier League.
The WPL will kickstart on March 4 in Mumbai at the DY Patil Stadium and Brabourne Stadium. Five teams worth Rs 4670 cr has been sold by the BCCI.