Coca-Cola India's ad expenses up 52% in FY2023
The beverage giant's consolidated profit was up by 57% to Rs 722 crore in FY2022-23
Coca-Cola India's consolidated profit was up by 57.15% to Rs 722.44 crore in FY2022-23, according to the company's financial information accessed by Tofler. Revenue from operations was up 45% to Rs 4,521.3 crore. Ad and promotional expenses increased 52% to Rs 1,122 crore from Rs 737.97 crore in the year ended March 31, 2023.
The beverage giant clocked a profit of Rs 459.69 crore in the year ended March 31, 2022. Its revenue from operations in that year had stood at Rs 3,121.29 crore.
The cola company's other income also went up 23 per cent to Rs 87.19 crore for the financial year March 31, 2023.
Total expenses stood at Rs 3,620.92 crore, up 42% against Rs 2,548.19 crore in FY22.
Total income on a consolidated basis was at Rs 4,608.51 crore, up 44.36 per cent in FY23 from Rs 3,192.17 crore a year before.
India is the fifth largest market for the Coca-Cola Company.
