Coca-Cola India sees double-digit volume growth in Q2
The big swing in Asia Pacific has been driven by the bounce back of India, said CEO James Quincey during the earnings call
coca-cola-india
Craft communication that cuts through digital clutter: Arnab Roy, Coca-Cola
At the Pitch CMO Summit, Arnab Roy of Coca-Cola India explained the brand's communication strategies in India
Coca-Cola India shines with 6 metals at Indian Marketing Awards 2023
The brand won 2 golds and 4 silver metals across categories for their outstanding work
IMA: Harish Bhat gets Lifetime Achievement Award; Britannia is Marketing Team of the Year
Among the other key winners of the e4m Indian Marketing Awards were Coca-Cola India, UltraTech Cement, EssenceMediacom, PHD Media and Mindshare India
Coca-Cola India Foundation launches waste management initiative during ICC World Cup 2023
'Anandana' has initiated the movement in partnership with the International Cricket Council (ICC) and United Way of Mumbai
Coca-Cola India's ad expenses up 52% in FY2023
The beverage giant's consolidated profit was up by 57% to Rs 722 crore in FY2022-23
Cola majors spent over Rs 900 crore on advertising in FY21
This is a 23% decrease over Rs 1196 crore that PepsiCo India and Coca-Cola India spent in FY20, according to financial data provided by Tofler
Coca-Cola India celebrates acts of kindness & courage through short films
The campaign is a small expression of the brand's gratitude towards those who went above and beyond during the crisis